Ampere Analysis


Ampere: 22% of US households to subscribe to new Disney+ streaming service

 A little under a quarter of US households are likely to sign up to Disney+, new research has revealed. According to  consumer research carried out by Qriously for Ampere Analysis, 27% of respondents are already aware of the fledgling SVOD platform, despite minimal promotional activity, with 22% of all respondents indicating that they are likely […]

Ampere: three of world’s top five SVOD providers are Chinese

Three of the top five SVOD services by subscriber numbers are now Chinese, according to a report by Ampere Analysis. According to Ampere, Baidu-backed iQiyi, Alibaba’s Youku-Tudou and Tencent-owned Tencent Video collectively achieved rapid growth following a shift from advertising revenues to premium subscriptions. According to the analyst outfit, 44% of Chinese internet users subscribe […]

SVODs in demand in Nordics, but Netflix is behind

The Nordic markets have among the highest uptake of SVOD services in Europe, but Netflix is struggling, new research has revealed. According to industry expert Ampere Analysis, the average market share of Netflix in the region is just 49%, compared to an average of 71% in the rest of Western Europe. Local players like Viaplay, […]

Hulu ‘missing piece’ in Disney streaming arsenal

Hulu was the “missing piece in Disney’s streaming strategy”, claims a new report. According to analysis from Ampere, gaining full control of Hulu in 2024 will “allow Disney to reinvent the TV ‘channel family’ for the streaming generation and give it the content scale and bundling flexibility it needs to take the fight to Netflix […]

Disney+ favouring quality over quantity at launch, says Ampere

New research from Ampere Analysis suggests that Disney’s new streaming service Disney+ will launch in November with a catalogue that is just one fifth of the size of Netflix’s. The new service will also have less content on offer than other rivals in the burgeoning SVOD place including Amazon Prime, Hulu, Starz Play and HBO […]

iQiyi content spend poised to top China’s big six broadcasters

iQiyi, one of China’s three major subscription VOD services (alongside Tencent Video and Youku), is poised to overtake spending on content by China’s top six broadcaster groups combined, according to new research from Ampere Analysis. According to Ampere, iQiyi spent RMB21.1 billion (€2.8 billion) on content in 2018, nearly matching the total content spend of […]

Ampere: Netflix will ‘aggressively ramp up’ local production in Europe and Asia

Netflix will aggressively ramp up local production in Europe and Asia this year to drive up penetration and meet new content quota obligations, according to Ampere analysis. In a note on Netflix’s strategy, Ampere said that Netflix announced 24 new titles for Europe in Q4 2018, which is the equivalent to the streaming giant’s total […]

Ampere: SVOD to overtake box office revenues next year

Subscription over-the-top video revenues will overtake box office revenues globally in 2019 as SVOD continues to grow in all regions, according to Ampere Analysis. The research firm predicts that global OTT revenues will reach US$46 billion next year while cinema revenues will come in at just under US$40 billion, noting a theatrical slowdown in North […]

Ampere: Comcast-Sky and Disney-Fox to spend US$43bn on content in 2018

The mergers of Comcast-Sky and Disney-Fox mean that two in every 10 dollars spent on content worldwide will be by one of these two companies, according to Ampere Analysis. The research firm estimates that the combined content spend of the two merged players will reach US$43 billion (€38 billion) by the end of 2018 – […]

Ampere: 32% of US web users watch videos daily on their smartphones

Almost a third of US internet users watch online video on their smartphones every day, the highest proportion of anywhere in the world, according to Ampere Analysis. The research firm estimates that during the third quarter of 2018, some 32% of US internet users watched video on their smartphone daily, compared to 23% in Europe. […]

1 2 3 7