Warner Bros. Discovery

Warner Bros. Discovery taps Locality to bolster ad business

Media powerhouse Warner Bros. Discovery (WBD) has entered a local video advertising partnership with video solutions provider, Locality.  As part of the deal, Locality will have access to WBD’s portfolio of brands including TNT Sports, CNN, Max and discovery+. The partnership aims to diversify WBD advertiser base and generate additional revenue streams by capitalising on […]

Warner Bros. Discovery returns to streaming growth

Warner Bros. Discovery returned to streaming subscriber growth in the fourth quarter, adding 500,000 customers excluding its acquisition of Turkey’s BluTV and TNT Sports Chile, which was previously treated as part of WBD’s networks division. Overall, Warner Bros. Discovery ended the year with 97.7 million direct-to-consumer subscribers, including 1.3 million from the BluTV acquisition. WBD […]

Amazon, Disney+, Netflix, Vevo, and WBD join Thinkbox

Streaming leaders and media giants Amazon, Disney+, Netflix, Vevo, and Warner Bros. Discovery (UK & Ireland) have joined as associate members at Thinkbox, the marketing body for commercial TV in the UK.  As associate members, the five companies will help drive Thinkbox’s marketing strategies on behalf of TV advertising, including its research programme and its […]

US DoJ set to probe Disney-WBD-Fox sports streamer plan

The US Department of Justice is to probe the joint sports streaming platform that Disney, Warner Bros. Discovery and Fox plan to establish in the US, according to a report by Bloomberg. According to the report, the DoJ is concerned that the trio’s joint project could negatively impact consumers, sports leagues and rivals. Bloomberg said […]

TNT Sports secures FA Cup rights in four-year deal

The English Football Association and BT-Warner Bros. Discovery joint venture TNT Sports have agreed a new four-year broadcast deal for the Emirates FA Cup, starting from the 2025-26 season. The sports broadcaster said that the new deal will see more games available than before across both pay TV platform TNT Sports and free-to-air. The partnership […]

ESPN, FOX and Warner Bros. Discovery form joint US sports streaming platform

In a landmark deal, media giants, Disney’s ESPN, FOX and Warner Bros. Discovery have banded together to form a jointly run sports streaming hub in the US which will combine the companies’ portfolios of sports rights under one single offering. The streaming powerhouse will host a range content from major sport leagues and competitions, including […]

Sports key to Warner Bros. Discovery’s UK ad-supported streaming ambitions

Sports is playing a key role in driving growth in Warner Bros. Discovery’s advertising-supported streaming business in the UK, with the combination of TNT Sports – WBD’s JV with BT that replaced BT Sport – Eurosport and The Bleacher Report delivering “a rounded offering for sports fans and advertisers trying to reach them”, according to […]

Warner Bros. Discovery launches HBO GO on Taiwan Mobile

Warner Bros. Discovery (WBD) has partnered with telco company Taiwan Mobile to launch its regional streaming service HBO GO on the service. HBO GO will be available on Taiwan Mobile devices from today, 1 February, allowing subscribers to watch local HBO Asia originals, such as Taiwanese comedy-drama The Accidental Influencer, which will debut on 10 February. […]

WBD’s Max to be tailored to ‘three categories’ of market in Europe

Warner Bros. Discovery’s launch of Max in Europe will see it place the first wave of 22 target markets in three categories, with the product tailored to the characteristics of each, according to Leah Hooper Rosa, SVP, head of streaming EMEA at Warner Bros. Discovery. Speaking at the OTT Question Time event at the British […]

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