SpotX


RTL unveils new structure for ‘total video’ age as VOD base grows

RTL CEO Thomas Rabe has claimed that his company is “shaping the future of the European ‘total video’ industry” as the broadcaster unveiled a new management structure including key new appointments and passed responsibility for its advanced advertising units to RTL Deutschland, all amid strong Q2 growth for its on-demand services. The company has named […]

SpotX signs deal with Mediaocean

Global video advertising and monetisation platform SpotX has announced an integration with Mediaocean, an advertising software provider. The partnership is designed to help advertising agencies to discover and connect with over 600 publishers offering premium video inventory through SpotX. Mediaocean clients can select SpotX to tap into available inventory while also accessing SpotX’s service and […]

SpotX names UK platform services chief

RTL Group-owned advertising technology provider SpotX has named Sophie Knight as director, platform services for the UK.   Reporting into Ed Wale, managing director for SpotX in the UK, Knight will work with media owners to develop strategic account plans for key publishers to use the SpotX platform.  This will include deployments of SpotX’s ad server and data enablement software […]

SpotX hires demand chief

Advertising technology specialist SpotX has named Graeme Lynch as head of demand. Reporting into Ed Wale, MD of the UK and Spain, he will manage teams working with advertisers, media agencies, brands, demand-side platforms and all other buyers to maximise the effectiveness and efficiency of their video advertising campaigns, according to the company. SpotX’s agency […]

RTL Group acquires ad technology company Yospace

RTL Group has agreed to buy UK-based video advertising technology company Yospace for US$33 million (€29 million) as its moves forward with its ‘Total Video’ strategy. Yospace’s server-side dynamic ad insertion technologies enable adverts in broadcast streams to be replaced with more targeted advertising – something that RTL described as complement to its current ad-tech […]

SpotX expands Nordic team

Advertising technology outfit SpotX has further grown its team in the Nordics with the appointment of Annelie Jegefalk as supply operations manager.  Jegefalk will work with publishers and broadcasters across the Nordics to develop their video advertising strategies. This will include offering supply-side products such as ad serving, monetisation, yield management and a range of […]

Kaltura teams up with Yospace and SpotX

Video technology provider Kaltura has released an advanced advertising product, which leverages the company’s partnership and technology integrations with dynamic ad insertion provider Yospace, video advertising and monetisation platform SpotX. The new integrated advertising solution enhances Kaltura’s Targeted TV, which allows user segmentation and targeting to relevant audiences, including specific ad insertion to each segment, […]

SpotX promotes Wale

Advertising technology outfit SpotX has named Edward Wale as its new managing director for Spain and the UK, following the promotion of Léon Siotis to be general manager of supply in Europe with the creation of a new European management team. Wale previously worked at Brightroll and Videology, managing a portfolio of advertiser and agency […]

SpotX names new European management team

Advertising technology outfit SpotX has named a new European management team following its merger with Smartclip and the departure of that company’s co-founders Jean-Pierre Fumagalli and Roland Schaber, who have decided to move on and pursue new opportunities. The new team will comprise Irina Petricek-Steiner, general manager of operations in Europe; Kay Schneider, general manager […]

SpotX names new Benelux chief

Advertising technology company SpotX has named Marco Ruivenkamp as managing director of SpotX and Smartclip in Benelux. Ruivenkamp will play a key role in moving the merger of the two companies forward and the continued growth of SpotX in the Netherlands, Belgium, and Luxembourg, according to the company. He was previously responsible for the growth […]

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