NBA


NBA launches NBA TV OTT service

US Basketball league the NBA has launched an OTT subscription service. The WarnerMedia-owned NBA TV, which was previously only available as a linear channel, will be available for US$6.99 per month or US$59.99 per year through NBA.com and the NBA app. It offers more than 100 out-of-market live games per season along with additional games […]

NBA extends partnership with NextVR

American sports league the NBA has extended and expanded its agreement with VR firm NextVR. From October 26, NextVR will feature one game a week in virtual reality to subscribers of the NBA League Pass streaming service within the NextVR app. This will expand to feature weekly game broadcasts, full game replays, highlights and other […]

Tencent and NBA renew China deal

The National Basketball Association and Chinese giant Tencent have announced a five-year expansion of their existing partnership. The deal will see Tencent provide extensive NBA coverage on its platforms through the 2024-25 NBA season, including live NBA games, NBA programming and interactive fan experiences. Tencent is currently the NBA’s largest partner outside the US, and […]

NBA and Turner agree live streaming deal with Twitter

The National Basketball Association (NBA) and Turner Sports have agreed a live streaming deal that will see Twitter broadcast a complementary feed during 20 NBA games on TNT this season. The complementary stream will be a live single-player camera view, which will be available to watch via Twitter during the second halves of the selected […]

Kwesé Iflix secures iconic NBA Africa Game

African digital pay TV platform Kwesé Iflix has secured rights to the NBA Africa Game 2018, the US NBA’s third game to be played in Africa. The platform, a joint-venture between African media group Econet Media and Asian SVOD provider Iflix, will air the game live from the Sun Arena at Time Square in Pretoria […]

OTE extends NBA deal

Greek telco OTE’s Cosmote TV pay TV service has signed a multiyear partnership extension with the NBA that will enable it to air a greater number of NBA matches on its Cosmote Sport channels. All games will also be available on demand through the Cosmote TV Go multiscreen and Cosmote Replay TV catch-up services. The […]

NextVR to deliver VR NBA Final highlights

Virtual reality platform provider NextVR has partnered with NBA Digital for the second year running to offer on-demand VR game highlights of the 2018 NBA Finals. Fans will be able to access highlights from the NBA Finals channel within the NextVR app the day after each game of the basketball finals. NextVR said that a […]

Magic Leap agrees sports deal with NBA and Turner

Magic Leap has agreed its first sports partnership with the NBA and Turner, in a move it claims will usher in “the next generation of sports viewing and interactivity”. The mixed reality company said a newly-created NBA app will be available on its Magic Leap One headset and will offer “an intimate experience that has never […]

Eleven secures NBA G League rights

Sports broadcaster Eleven Sports has struck a new deal with US basketball league the NBA G League to air coverage of up to 120 live games on its channels in the US, Belgium, Luxembourg, Singapore and Taiwan. Coverage of the league, the NBA’s official minor league, has already kicked off with the NBA G League […]

NBA goes VR through Turner and Intel partnership

Turner Sports and Intel have agreed a multi-year partnership to make live NBA basketball available in virtual reality using Intel True VR technology. Starting with the 2018 NBA All-Star Game, Intel will allow fans to experience the action from different immersive angles with the forthcoming NBA on TNT VR app. Intel True VR cameras will […]