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TDG
1 min read
CTV penetration growth slows
The uptake of connected TVs is slowing in the US. According to new research from…
1 min read
FAST services used by more than half of CTV households
Over half of CTV households now watch a free ad-supported streaming (FAST) service on television….
2 min read
TDG: Quibi ‘must look to free ad-funded model to survive’
Short-form content platform Quibi’s recent move to reduce fees and introduce an ad-supported tier to…
2 min read
A quarter of US vMVPD subscribers still also pay for legacy TV services
While the growth of cord-cutting vMVPD services is set to continue into the future, a…
2 min read
Streaming video boom leading homes with kids to upgrade broadband
Over a fifth of US households with larger families have upgraded their broadband connections to…
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TDG: third of Netflix subs would consider low-cost ad-supported variant
A third of Netflix US subscribers would consider switching to a less-expensive, ad-supported tier, according…
2 min read
TDG: Netflix price increases could have ‘significant implications’
Netflix’s US price increase is a test to subscriber loyalty as even minor price variations…
1 min read
TDG: Roku users less likely to subscribe to pay TV services
Roku users are less likely than other TV streamers to subscribe to legacy pay TV…
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TDG: eSports to become a US$1.6bn business by 2022
The global eSports industry generated revenues of US$905 million last year with that figure set…
2 min read
TDG: free shipping, not content, is key driver for Amazon Prime
The vast majority of Amazon Prime users in the US still sign up for the…
2 min read
TDG: NBCU top channel group for US viewers
NBCUniversal networks was the group of channels that most US viewers would choose if they…
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TDG: US legacy pay TV services to lose 26% of subscribers by 2030
US pay TV providers will lose 26% of their legacy subscriber base by 2030 amid…
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TDG: more than half of US millennials binge-watch content daily
More than half of US millennial broadband users binge watch content on a daily basis,…
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TDG: Two thirds of Hulu users would pick SVOD over pay TV
Two-thirds of Hulu users who also subscribe to a traditional pay TV service said that…
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TDG: 65% of 18-24s would choose SVOD over pay TV
Almost two thirds of US broadband users aged 18-24 would choose SVOD over traditional pay…
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TDG: two thirds of US web users watch SVOD on TVs
Roughly two thirds of US adult broadband users now take online subscription video-on-demand services on…
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TDG: half of US cord cutters cancelled in the last two years
More than half of US cord-cutters cancelled their pay TV service within the last two…
1 min read
‘SoMo’ social-mobile video consumption set to explode
Growing time spent on social networking sites on mobile devices will lead to massive expansion…
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Broadband video to account for 38% of viewing by 2025
Broadband video will grow from 17% of total viewing minutes in 2015 to 38% by…
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Recommendations to drive 75% of TV viewing
Within the next 10 years recommendation-based program guides will ultimately drive 75% of all TV viewing,…
1 min read
TDG: smart TVs the preferred streaming platform
Over-the-top video users prefer to watch using the native connectivity of a smart TV, rather…
1 min read
Internet set-tops now in 21% of US broadband homes
Internet set-top boxes such as Roku and Apple TV devices are now present in 21%…
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OTT to account for 25% of LatAm video in 10 years
Over-the-top (OTT) video services like Netflix will account for 25% of Latin American video consumption…
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OTT to account for half of TV ad revenue by 2020
Over-the-top TV ad revenue will account for just under half of total TV ad revenue…
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Mobile video to account for 20% of all viewing by 2025
Mobile video will account for more than 20% of overall viewing time among US consumers…
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Sports viewing on the web to grow tenfold
Viewing of broadband-distributed sports content is set to grow tenfold between 2015 and 2025, driven…
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One in eight US pay TV subscribers can access TV everywhere
Almost eight in ten legacy pay TV subscribers have access to authenticated TV everywhere services…
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Netflix streaming up 350% in two and a half years
The volume of Netflix video streaming has increased by 350% in the last 10 quarters,…
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4K TV to ‘remain niche’ until 2019
4K TV will remain a niche product for at least another five years, with widespread…
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US broadband users engaging with mobile video apps
Almost half of US adult broadband users engage with a mobile video app at least…
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