The global eSports industry generated revenues of US$905 million last year with that figure set to reach US$1.6 billion by 2022, according to The Diffusion Group.
These include 5G rollout, faster computers, new business models and revenue streams, new measurement tools, and mainstream acceptance from fans, advertisers and sponsors.
“As entertainment executives readily admit, it is becoming increasingly difficult to identify and build an audience of loyal, engaged consumers with highly desirable demographics. That’s one of the reasons there is so much excitement around eSports,” said senior TDG analyst and report author, Patrick Perez.
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12 May 2021 @ 17:00:02 UTC