NFL

NFL reportedly considering standalone mobile streaming service

The National Football League (NFL) is reportedly planning on launching a standalone mobile streaming service. According to The Athletic, the league is working on a platform which would include live streams of games, radio and podcasts. The move would be a change from the NFL’s existing model, where it distributes live games for free on […]

Commercial venue streamer Screach expands Polish offer with NFL rights 

Streaming platform Screach has acquired the commercial venue rights to the NFL in Poland. Coming several months after Screach’s first major international expansion, the platform is  the world’s first sports streaming and ad platform built specifically for commercial venues. Venues can use a single log-in to purchase sports subscriptions or pay-per-view events from broadcasters and […]

NFL looking to grow TV and digital networks through external investment

The National Football League (NFL) is exploring ‘strategic options’ for its media assets, the organisation has said. The league agreed to a number of long-term deals with broadcasters – including a US$1 billion deal with Amazon – earlier this year and is now considering the next step for its assets such as TV channels NFL […]

Amazon NFL deal ‘harbinger’ of things to come

Amazon’s exclusive deal to stream US NFL football, announced at the end of last week, “bodes well for the streaming TV ecosystem” and could serve as “a template for other sports properties”, according to analysts at Berenberg. “We believe this deal is a harbinger of future sports deals, in that the ubiquitous involvement of streaming […]

Amazon set for US$1 billion NFL streaming deal

Amazon is reportedly close to securing a US$ 1 billion per season deal to carry a significant portion of domestic NFL rights in the US. The streamer signed a deal with the American Football league last year to pay US$75 million per season for Thursday night football.  The Wall Street Journal reports that Amazon is […]

Record Super Bowl ad spend of US$545 million

CBS secured record ad revenue from Sunday’s Super Bowl in spite of low TV ratings. According to estimates from Kantar, the CBS network generated US$545 million in ad spend during the NFL showpiece event, representing a new record. The firm estimates that a 30-second ad was sold for an average of US$5.6 million, with ad […]

NFL close to US$100 billion broadcast deal

The NFL’s next domestic rights deal could exceed US$100 billion, cementing the league’s position as the most lucrative in all of sports. According to the New York Post, the NFL is in the process of discussing TV rights deals with its partners, with the next set of agreements potentially lasting 10 years. While this would […]

NFL goes FTA in UK on Channel 5

The National Football League (NFL) has announced a new three-year partnership in the UK with ViacomCBS Networks International. This new deal will see the NFL return to free-to-air TV in the country, with terrestrial network Channel 5 broadcasting live Monday Night Football, along with a Sunday morning magazine programme entitled NFL End Zone. The deal […]

Sky Sports to launch NFL channel in five year broadcast deal

Sky Sports has signed a five year renewal to its broadcast deal with the NFL and will launch a channel dedicated to the US sport. Launching on September 3, Sky Sports NFL marks the first time that the American football league will partner with an international broadcaster to launch a channel dedicated to the sport. […]

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