Iflix

Iflix partners with Wattpad on AI-selected Indonesian originals

Iflix has partnered with reading and publishing app Wattpad to co-produce dozens of original movies based on Wattpad stories from Indonesia. Using machine learning, Wattpad will identify stories and trends to develop as Iflix original films, drawing on the more than six million original Indonesian stories that have been uploaded to the service. Iflix said […]

Iflix passes 15 million subscribers

Emerging markets SVOD service Iflix claims to have passed the 15 million subscriber mark after growing its service by 250% since January. Announcing the figure, the company said that the first half of 2018 has been a period of “significant change” for Iflix with content consumption doubling in the past five months. In total Iflix […]

Kwesé Iflix launches in Zimbabwe

Kwesé Iflix, the joint venture between Kwesé owner Econet Media and emerging market SVOD service Iflix, has launched a new mobile app in Zimbabwe. The Kwesé Iflix app will be available to Econet Wireless mobile subscribers and will offer live linear content – including coverage of all 64 FIFA 2018 World Cup games – alongside […]

Bitmovin wins Iflix contract, highlights merits of AV1 at NAB

Emerging markets subscription video-on-demand provider Iflix has tapped encoding specialist Bitmovin to deliver HD video to mobile subscribers across its footprint. The SVOD provider will use Bitmovin encoding to enable the deiiver of content in HD over low-bandwidth mobile networks. Iflix will use Bitmovin’s encoding tools via the latter’s containerised software running inside its own […]

Kwesé acquires ‘significant stake’ in Iflix Africa

Econoet Media-owned pay TV provider Kwesé has acquired a “significant stake” in Iflix Africa. The deal deepens the two companies’ existing partnership, with Kwesé and Iflix first partnering in August to launch a version of the latter’s emerging markets SVOD service in sub-Saharan Africa. Iflix now has operations in Nigeria, Kenya, Ghana and South Africa, […]

Iflix strikes deal with Lego for Africa and the Middle East

‘Asian Netflix’ iflix has struck a deal with Lego Systems to launch a dedicated Lego channel in Africa and the Middle East. Iflix, which has targeted both Africa and the Middle East for expansion, has struck a two-year distribution deal with the iconic toy manufacturer to add a range of Lego series to its content […]

Iflix agrees first shortform content deal with QYou Media

Emerging markets SVOD service Iflix has signed a deal with youth broadcaster QYou Media to distribute localised QYou video content in 25 territories. QYou Media is Iflix’s first shortform content partner and the companies will work together to distribute content from local video creators, starting in Southeast Asia. The agreement includes the launch of exclusive […]

Iflix claims 10 billion minutes streamed in 2017

Emerging markets SVOD service Iflix claimed a milestone 10 billion minutes were streamed across its platform in 2017 – the equivalent of more than 19,000 years of content. The company said that the figure marks an “incredible uptake in user engagement,” with cumulative viewing minutes up more than 400% from three billion total minutes streamed […]

Iflix debuts first Indonesian original

Asian and emerging markets Netflix rival Iflix is to premier its first Indonesian original drama next week. The eight-episode show, Magic Hour: The Series, will launch on Monday, with all episodes available for viewing immediately. Magic Hour: The Series is made by Screenplay Films and is a sequel to a 2015 Indonesian box-office hit of […]

Iflix appoints CEO of MENA region

Iflix has appointed former Mobily and Vodafone executive, John Saad, as CEO of Iflix Middle East and North Africa (MENA). With the hire the emerging markets SVOD service has upped current head of Iflix MENA, Nader Sobhan, to a new global role as strategic advisor, working closely with Iflix co-founder and group CEO Mark Britt. […]

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