Digitaltveurope.com

Emerging markets SVOD service Iflix is set to launch a 24-hour news service in all 28 of its markets from early next month.

Iflix News will aggregate live news streams, clips, and linear feeds from international, regional and local news authorities. Regional partners for the offering include CNN, Al Jazeera, DW, CGTN and CCTV 4.

The news hub will also offer direct access to local linear news channels including: CNN in the Philippines; the Bernama News Channel, and KiniTV in Malaysia; Berita Satu and Kompas TV in Indonesia; Thairath TV and Spring News in Thailand; and Mizzima TV in Myanmar.

Iflix co-founder and CEO Mark Britt said that the company is working to deliver “timely, comprehensive stories and current affairs” to its customers, adding that young viewers are keen to access “the stories and events that are shaping the world around them”.

“We have invested significantly in the creation and development of our new 24-hour News Hub including editorial and curation teams and infrastructure, working in close partnership with international, regional and local content providers,” said Britt.

“The launch of iflix News is a significant step forward in our commitment to provide customers with the broadest and most compelling selection of content available, which now includes live, linear and clipped news formats in multiple local languages, furthering iflix’s ambitions to becoming a truly ubiquitous service.”

Iflix News is due to launch on September 3 and will be available in Malaysia, Indonesia, the Philippines, Thailand, Brunei, Sri Lanka, Pakistan, Myanmar, Vietnam, the Maldives, Kuwait, Bahrain, Saudi Arabia, Jordan, Iraq, Lebanon, Egypt, Sudan, Cambodia, Nigeria, Kenya, Ghana, Nepal, Bangladesh, Zimbabwe, Morocco, Tanzania and Uganda.