SVOD


Asia Pacific VOD subscriptions tipped to reach 407 million by 2024

Asia Pacific video-on-demand subscriptions are set to climb from 221 million in 2018 to 407 million by 2024, according to Digital TV Research predictions. The research firm estimates that China will account for 289 million SVOD subscriptions in 2024, with India and Japan providing a further 31 million each. “Three Chinese companies will top the […]

Futuresource: Mexican SVOD subscriptions to grow 11% by 2022

The number of SVOD subscriptions in Mexico is expected to grow 11% from 9.4 million in 2018 to 14 million in 2022, with Netflix currently dominating the market, according to Futuresource Consulting. The research firm said that Netflix accounted for 63% of subscriptions in the country last year (roughly 5.9 million), while the other two […]

IHS Markit: US SVOD market could grow by 53m subs by 2023

New direct-to-consumer services from Disney, Apple, Warner Media and NBCUniversal have the potential to grow the US SVOD market by 53 million subscriptions by 2023. This is according to IHS Markit research, which claims that such growth would amount to a 25% increase in subscribers and would generate up to US$3.6 billion in incremental revenue […]

Futuresource: Netflix ‘almost entirely’ driving SVOD spend in Brazil

Netflix has sparked a “major shift in premium entertainment consumption” in Brazil and is driving subscription video-on-demand revenues in the country, according to Futuresource Consulting. The research firm estimates that Netflix added more than 1.5 million Brazilian subscribers in 2018 to exceed 8.5 million, a similar estimated number to the UK – making these two […]

Rethink Research: 743 million SVOD subscribers expected by 2023

Global subscription video-on-demand (SVOD) users will climb from 478 million today to 743 million by 2023, according to Rethink Technology Research. The analyst firm said that the US market will rise from a  SVOD and vMVPD base of some 146.5 million today to  236.6 million subscriptions by the end of 2023. Europe and Asia are […]

VOD subscriptions in MENA to more than double by 2024

Subscription video-on-demand use will more than double in the Middle East and North Africa (MENA) region, including Turkey, between 2018 and 2024, according to Digital TV Research.  The company predicts there will be 26.51 million SVOD subscriptions by 2024, up from 11.31 million at the end of 2018, where an SVOD subscriber can have more […]

BARB: SVOD use rises 22% year-on-year in the UK

The number of UK homes with at least one of Netflix, Amazon Prime Video or Now TV rose 22% year-on-year in Q3 2018 to reach 11.6 million, according to BARB. The UK’s TV-audience measurement company estimated that some 40.9% of UK households used a subscription video-on-demand service in the third quarter of last year, with […]

Futuresource: US video and TV spend up 1% in 2018

The US video and TV industry saw a 1% rise in consumer spend in 2018, taking the market to US$133 billion, according to Futuresource Consulting. The research firm estimates that the US market accounted for 53% of the global industry total last year and predicted modest annual increases for the coming years, reaching US$136 billion […]

CTA: US consumers to spend US$18bn on SVOD this year

US consumers will spend some US$18 billion on subscription video streaming services this year, up 27% compared to 2018, according to the Consumer Technology Association (CTA). The latest edition of CTA’s ‘US Consumer Technology Sales and Forecasts’ report, released ahead of CES this week, predicts that spend on music and video streaming services combined will […]

IHS: localised content as important as price in Indian video market

The three most important factors for consumers choosing video services in India are pricing, local Indian content, and quality dubbing and subtitling, according to IHS Markit. The research firm said that “localised content is as important as price,” but added that out of all the markets it surveyed, Indian consumers were most likely to cite […]

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