Ofcom says no to relaxation of PSB advertising rules

UK regulator Ofcom has decided not to remove stricter TV advertising rules that apply only to commercially-funded public service broadcasters in the country. The commercial public service broadcasting (PSB) channels – ITV, STV, Channel 4, S4C and Channel 5 – are subject to tighter advertising restrictions than non-PSB commercial channels, such as ITV2, 5USA and Pick. The […]

ITV and STV deepen content sharing and advertising partnership

UK commercial broadcaster ITV and Scottish equivalent STV have signed up to an enhanced strategic partnership around content sharing and advertising sales that the pair says creates incremental digital value for both companies and aligns their interests in the streaming age.  The long-term agreement will see STV’s streaming service, STV Player, take exclusive Scottish rights […]

Scots turning off SVOD

Scottish consumers are turning away from subscription TV services, according to research by ScotPulse commissioned by commercial broadcaster STV. The ScotPulse survey found that 64% of SVOD subscribers have, or are planning to, cut back or cancel their services, while 47% plan to spend less on TV entertainment subscriptions such as Sky, Netflix and Disney+. […]

Virgin Media ties up six year deal with STV

Virgin Media has announced a six-year extension to its partnership with STV. The deal will see Scottish Virgin Media subscribers continue to have access to fully regionalised HD version of the STV broadcast channel, while customers in the rest of the UK including the new Stream device, will retain access to BVOD service STV Player.  […]

England-Scotland match sets record for ITV Hub

  ITV’s coverage of England’s 0-0 tie with Scotland in the ongoing European Championship was the most-watched match of the tournament in the UK. The broadcaster announced that the match from Wembley drew a peak audience of 20 million viewers across ITV and STV. This translated to a 79% share of the available audience on […]

STV Player launches VIP rewards programme to engage users

Scottish broadcaster STV’s STV Player on-demand service has launched a rewards programme, laying claim to be the first broadcaster video-on-demand (BVOD) platform to introduce a scheme of its kind in the UK. The new free service, STV Player VIP, offers a range of benefits to its members, including no pre-roll adverts so they can access content […]

STV sees strong digital growth in ‘better than expected’ 2020

Scottish commercial broadcaster STV said it had come through 2020 with a “better than expected” performance as digital and VOD revenues grew, helping offset some of the impact of COVID-19 on advertising and plummeting revenue from its studios unit. STV said that online viewing on STV Player was up 68%, making it the fastest growing […]

STV Player celebrates UK-wide rollout with addition of 650 hours of content

STV Player, the catchup service of Scotland’s public broadcaster, has rolled out across the UK and added more than 650 hours of content. The free-to-view VOD service is now pre-installed in three quarters of the UK’s CTVs. The broadcaster is boosting the platform with content from high-profile distributors Entertainment One and Sony Pictures Television. Shows […]

Record month for STV Player

STV Player, the catch-up service from Scottish pubcaster STV, has delivered a record-breaking month. The service, which expanded availability to the entire UK last year, saw 12.5 million streams delivered in January, up 115% year-over-year, with online viewing up 100% to 6 million hours. STV player’s monthly active users increased by 20% in the month. […]

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