Facebook Watch


Facebook sees video growth but admits it is still ‘well behind YouTube’

Facebook CEO Mark Zuckerberg said the company is seeing video expand dramatically across its ecosystem, but admitted that while its dedicated Watch service is growing quickly it is still “well behind YouTube”.    Speaking on the company’s third quarter earnings call, Zuckerberg reiterated that video is one of Facebook’s key priorities for its core app along […]

Facebook Watch strikes content deal with MTV Studios

Facebook is to launch three international show formats on its Watch platform, including The Real World via a partnership with MTV Studios. Speaking at MIPCOM, Facebook’s head of content planning and strategy, Matthew Henick, and head of video products, Paresh Rajwat, revealed a slate of new international titles coming to the platform. The Real World will be a […]

Facebook signs up for Zig Zag magic show

Facebook Watch has commissioned Zig Zag Productions for a short-form series featuring British street magician Troy Von Scheibner. Troy The Magician (5 x 6 minutes) includes unseen footage and clips of the South London magician’s close-up magic and stunts in London and New York. The performer became well known following Channel 4’s six-part programme Troy, […]

BBC News to launch weekly show on Facebook Watch

BBC News is launching a weekly news programme on Facebook Watch. Set to launch later this year, Cut Through The Noise will be the social media platform’s first funded non-US news programme. It is to focus on a different issue each week and will be set in BBC News’ Washington bureau or elsewhere in the […]

Facebook rolls out Watch globally

Facebook is to roll out its Watch service globally, one year after the service was launched in the US. The service will immediately be available to all publishers and content creators, who can now publish content worldwide. Facebook’s global rollout will also include a new feature: the platform’s Ad Breaks program will be stretched to […]

TDG: 50% of Facebook users have never heard of Facebook Watch

Half of adult Facebook users have never heard of its free Watch video service, according to research by US-based The Diffusion Group. The survey of 1,632 adult Facebook users claimed that Facebook Watch “continues to face significant challenges regarding feature awareness and use.” The research found that 50% of the polled Facebook users had never […]

Facebook signs up with Golden Boy for boxing on Watch

Facebook has signed a deal with boxing promoter Golden Boy Promotions to bring live boxing and other original programming to its Facebook Watch platform. The first of five live fight nights on Facebook will kick off on August 11 with the WBA World Featherweight bout between Jesus Rojas and Joseph JoJo Diaz Jr at the […]

Facebook Watch commissions talk show from ITV America’s Leftfield

ITV America’s Leftfield Pictures has teamed up with Scooter Braun’s SB Projects to develop and produce a talk show format for Facebook Watch. The talk show will be hosted by Lewis Howes, the author, entrepreneur and host of The School of Greatness podcast. Titled Breakthrough with Lewis Howes, the show will premiere on Facebook later […]

Facebook moving on with plans to challenge YouTube in ad space

Facebook has held talks with media buyers about planned changes to its Watch offering that will help the social media giant compete more directly with Google’s YouTube, according to a CNBC report. According to CNBC, citing unnamed sources, Facebook is mulling an expansion of Watch that will involve opening the platform up to a wider […]

Facebook usage time down 5% following updates

Facebook has admitted that recent updates to prioritise personal interactions over posts from businesses, brands and media caused the time spent on the service to drop 5% in Q4. Speaking on the social network’s fourth quarter and full year 2017 results conference call, CEO Mark Zuckerberg said that strategic shift reduced time spent on Facebook “by an […]