Play

Xavier Niel’s Iliad to acquire UPC Poland from Liberty Global

Liberty Global has reached a definitive agreement to sell 100% of its operations in Poland to iliad Group’s Polish mobile subsidiary Play. The deal, which will see Liberty Global complete its exit from central and eastern Europe and marks a major expansion for Xavier Niel’s Iliad in the country, values its Polish assets at PLN7 […]

NENT strikes Viaplay deal with Xavier Niel’s Play in Poland

Nordic Entertainment Group (NENT Group) and Polish mobile operator Play, owned by France’s Iliad Telecom, have agreed a multi-year distribution deal that will make NENT’s Viaplay streaming service available to Play’s post-paid subscribers. New and renewing subscribers to the Play Now TV service will receive access to Viaplay. Current Play Now TV customers will have […]

Free to acquire Poland’s Play for €2.2bn

French service provider Free/Iliad Telecom has launched a public offer for Polish mobile operator Play, potentially enabling it to launch in a third major European market after France and Italy. Free is aiming to secure control of Play and has struck an agreement in principal to take over the 40% controlling stake held by the […]

Showmax partners with Play in Poland

Naspers-owned video-on-demand service, Showmax, has partnered with Polish mobile operator Play. All new and existing Play contract customers will get free access to Showmax, which launched its internet TV offering in Poland in February. The agreement will make Showmax available to some 8 million Play customers and is part of Showmax’s plan to accelerate the rollout […]

Telenet reports 15% increase in SVOD as TV numbers fall

Liberty Global-owned Belgian cable operator Telenet reported a 15% year-on-year increase in users to its subscription VOD packages, Play and Play More, in Q1 as TV customer numbers dropped. Telenet said that it ended the quarter with 361,600 SVOD package customers  and attributed the increase, in part, to the revamp of its premium entertainment platform […]

TV Connect 2017: CEE operators yet to make full use of data analytics

Pay TV operators in central and eastern Europe in the midst of rolling out non-linear OTT-based digital services have still to make full use of consumer data and analytics to tune their offerings to what customers want, attendees at the TV Connect event in London heard yesterday. Taking part in a panel session on ‘The […]

The QYou launches in Poland

The QYou is due to launch in Poland after agreeing to deliver its content to subscribers of Play Poland’s recently launched OTT service, Play NOW. The linear channel deal with Play Poland will make youth broadcaster The QYou’s curated line-up of short-form internet content to Play NOW subscribers. This deal marks a further expansion of […]

MTG reorganises online services under Viafree

The Modern Times Group is reorganising its online and ad-funded services, replacing the Play brand and putting all of these services under the Viafree banner. The broadcast group is rolling out the Viafree brand, which will sit alongside the paid-for Viaplay SVOD service. In Sweden the company said that as part of the Viafree launch, […]

Cyfrowy Polsat offers HBO Go to LTE subscribers

Polish pay TV operator Cyfrowy Polsat has made the HBO Go mobile TV service from premium channel provider HBO available to its LTE mobile broadband subscribers. Customers who sign up for Cyfrowy Polsat’s LTE offering can receive HBO Go without a contract for PLN20 (€10.45) a month. The operator’s LTE plus HBO Go offering costs […]

KPN launches OTT service Play

Dutch telco KPN has launched subscription OTT service Play, offering a range of popular live TV channels and on-demand content for €11.99 a month for the first year, without an ongoing contract commitment. KPN has launched the service, following a closed beta trial with about 2,000 users. The telco is offering 22 linear TV channels […]

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