The average person will spend 100 minutes each day watching online video in 2021, claims a new report. According to the Online Video Forecasts 2019 report from media agency Zenith, this figure is up from 84 minutes this year, and will be the equivalent of watching 25 continuous days of video over the course of […]
Advertisers are expected to spend almost US$30bn on online video advertising this year, driven by the rise of mobile usage, according to WARC’s latest Global Ad Trends report. The research tips online video advertising spend – inclusive of pre-, mid-, and post-roll ads, social and broadcaster VOD – to rise 27.5% to reach US$29.8bn this […]
Online video viewing will exceed an hour per day on a global level in 2018, according to a new forecast by Publicis-owned media agency Zenith. Zenith’s Online Video Forecasts 2018 estimates that global consumers will spend an average of 67 minutes a day watching online video this year, up from 56 minutes last year. By […]
TV ad spend outweighs online video by a ratio of six to one, but its overall share of advertising fell in 2017 according to WARC data. WARC’s latest monthly Global Ad Trends Report said that TV is the largest media channel but is estimated to have registered a 1.4 percentage point dip in 2017. Nevertheless […]
Online video revenues are projected to grow by 22%-35% annually in most markets in the Middle East and North Africa (MENA) region until 2021, according to a new report by EY. The Videonomics report claims that MENA digital consumption growth is among the highest in the world, thanks to a large youth population, fast-improving mobile […]
US internet users are more likely to watch online video across a range of devices than their European counterparts, according to Ampere Analysis. The research firm said that the number of people who watch online video on smart TVs at least monthly is 66% in the US, compared to 61% in Europe. The proportion who […]
Compared to Europe, the US has a higher proportion of internet users who watch video online, according to Ampere Analysis. The research firm said that US web users out-watch their European counterparts on all major connected devices. In the first quarter of this year some 30% of US internet users said they watched video on […]
More than three-fifths of the UK population now consume online video on a regular basis, according to eMarketer. The research firm said that the number of people in the UK who watch streamed or downloaded digital video content via any device – at least once a month – this year stands at 41.3 million, or […]
Seven major internet companies, including Netflix, Amazon and Google, have partnered to form the Alliance for Open Media, with an aim of developing a next-generation online video format. The open-source project – which also includes Cisco, Intel, Microsoft and Mozilla – will aim to develop “next-generation media formats, codecs and technologies”. The Alliance’s initial focus […]
Online TV and video revenues from fixed broadband networks will more than double in the next six years, reaching US$42.34 billion (€33 billion) globally in 2020, according to Digital TV Research. The new report, which covers 51 countries, estimates that the fixed OTT video revenue figure will climb from just US$3.96 billion in 2010 and […]
ICYMI: @netflix caps off record year with 200 million subscribers digitaltveurope.com/2021/01/20/net… https://t.co/Qiq8yX0g3m
20 January 2021 @ 21:00:00 UTC
ICYMI: WarnerMedia’s HBO Max hires exec from Mid-East streamer Shahid to lead in Lat Am digitaltveurope.com/2021/01/20/war… https://t.co/ybETQmdPZc
20 January 2021 @ 20:00:00 UTC
ICYMI: Paramount+ reveals launch dates for US, Canada, Nordics and Australia digitaltveurope.com/2021/01/20/par… https://t.co/3h5q3kcTqF
20 January 2021 @ 19:00:00 UTC
.@deutschetelekom and Telefónica sign active network sharing pact digitaltveurope.com/2021/01/20/deu… https://t.co/aXP1WkD9wY
20 January 2021 @ 18:30:00 UTC
.@nent_group makes new appointments as it gears up for expansion digitaltveurope.com/2021/01/20/nor… https://t.co/W2bzI61S7T
20 January 2021 @ 18:00:01 UTC
