Sevilla FC taps TDF’s Arkena for online video platform

Football club Sevilla FC, the winner of yesterday’s Europa League championship final in Turin, has selected TDF Group unit Arkena to provide its online video platform to live-stream its 24-hour TV channel SFCTV.

Arkena is also supporting the delivery of on-demand content including interviews and other exclusive footage.

SFCTV is already available on IPTV and digital-terrestrial TV in Spain.

“The pitch is no longer the only place where football clubs need to perform. Today, we need to engage with our fans: we need a strong team as much as a strong brand. Arkena’s OVP is a powerful tool helping us to spread Sevilla FC’s values and create awareness,” said Francisco Romera, marketing manager of Sevilla FC.