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YouGov
1 min read
Papercup: Mexicans prefer AI dubbing to subtitles
A YouGov poll of 1,002 Mexican adults has found that 58% of those polled preferred…
2 min read
Canada increasingly cutting the cord
The state of cord cutting in Canada has been revealed in a new report which…
1 min read
An alternative future for data tracking – Listen to the latest episode of TV Watch now
The latest episode of Digital TV Europe’s podcast TV Watch is now live on Spotify and Apple Podcasts. …
1 min read
YouGov: VR adoption grows to 11% of US adults
US adoption of virtual reality has increased after a period of stagnation, with 11% of…
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Brightcove: millennials more satisfied with streaming services
Millennial viewers feel “far more satisfied” watching content through streaming services compared to broadcast or…
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YouGov: Netflix the most liked brand among millennials
Netflix was the most positively talked about brand among UK millennials for the second year…
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YouGov: 48% of UK consumers worry about US media dominance
Half of UK media consumers are worried that US companies moving to the nation will…
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OTT TV value ‘yet to convince’ South-East Asia users
The value of OTT TV services has yet to fully convince viewers in key south-east…
2 min read
YouGov: 3% of UK adults list video as ‘top priority’ on mobiles
Just 3% of UK adults listed watching videos as a top priority when using their…
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Edgeware: watermarking could halve video piracy losses
Forensic watermarking could halve the losses from online video piracy, according to research commissioned by…
1 min read
YouGov: Netflix most liked brand among millennials
Netflix is the most positively talked about brand among millennials, according to YouGov BrandIndex data….
2 min read
YouGov: ‘death of TV’ is a misnomer
The ‘death of TV’ is a misnomer with overall TV viewing figures fairly steady, despite…
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Thinkbox study reveals value of sponsored TV content
Viewers of a sponsored TV show are “significantly more likely” to believe the sponsoring brand…
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YouGov: 5m UK viewers use pirate streaming services
Nearly 5 million UK adults, some 10% of the population, use pirate TV streaming services…
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BBC to run iPlayer box-sets
The BBC is due to publish a new run of box–sets on its iPlayer digital…
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YouGov: BBC iPlayer ‘treading water’ compared to Amazon and Netflix
The BBC is “treading water” with its iPlayer service while Amazon and Netflix are “starting…
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Netflix, Amazon UK subscribers shun ‘normal’ TV
Almost half of Netflix and Amazon Prime Video subscribers in the UK rarely watch ‘normal’…
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A fifth of UK web users have turned to ad blockers
Some 22% of online British adults currently use ad-blocking software, according to new research by…
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UK viewers watching multiple programmes at once, says survey
UK viewers are increasingly watching more than one TV programme at a time, according to…
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UK viewers still have preference for linear TV
Nine out of 10 Britons still regularly watch linear TV on the main screen, while…
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One in seven TV viewers get social media recommendations
One in seven TV viewers now get recommendations about what to from social media, with…
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Three in four Brits unaware of local TV station rollouts
Three quarters of Brits are unaware that a new local TV channel could be launching…
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Half of children think digital content should be free, says YouGov
Some 49% of children aged eight to 15 years old agree or strongly agree that…
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Nine out of ten UK consumers place high value on free TV
Ninety per cent of UK consumers across all platforms believe the main channels on the…
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Catch-up accounts for a fifth of UK TV viewing
Catch-up or on-demand viewing from services like the BBC iPlayer now account for a fifth…
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UK on-demand TV hits ‘saturation point’
The UK market for on-demand TV is reaching saturation point, with only a limited potential…
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TV viewing among UK 18-24s moving online rapidly
The proportion of UK 18-24 year olds watching TV via a TV set is lower…
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Over half of UK homes have connected TV
Over half (55%) of all UK homes have connected a TV set to the internet,…