Parks Associates
Parks: 40% of streaming player owners use device daily
Streaming media players are the most frequently used internet-connected entertainment device in the US, with…
Parks: 30% of Netflix subscribers in premium tier
Some 30% of Netflix subscribers pay for its US$11.99 per-month premium tier – up from…
Parks: US viewers watch two hours of ‘alternative content’ per week
US broadband households watch an average of two hours of “alternative content” on a computer…
Parks: one in 10 US broadbands homes watch eSports
One in ten US broadband homes tunes into eSports, while 62% spend at least one…
Parks: 85% of US millennials subscribe to OTT
More than 85% of millennials in US broadband houses subscribe to at least one over-the-top…
Parks: 40% of US homes own streaming media players
Almost 40% of US broadband households owned streaming media players at the beginning of 2018,…
Parks Associates: 50% of US broadband homes own a smart TV
More than 50% of US broadband households own a smart TV and more than 40%…
Parks: US home entertainment spend falls as OTT remains steady
The average monthly expenditure by US broadband homes on video entertainment outside of a pay…
One in five US pay TV customers taking online video services from providers
Over one in five US pay TV subscribers now take an online video service through…
US broadband homes have ‘more than seven video devices’ on average
US broadband households have more than seven video access devices on average – including TVs,…