NBC

NBC partners with Snapchat for Olympic content

NBC has signed a deal with Snap to produce original content for its social media platform Snapchat to cover the upcoming 2020 Olympic Games in Tokyo.  It is the third partnership between the two parties, following similar collaborations on the Rio 2016 Olympics and PyeongChang 2018 Winter Olympics. The deal will see NBC release more […]

Comcast to launch NBC Sky World News

Comcast will launch NBC Sky World News this summer. The channel’s launch will be the latest flex of corporate synergy since Comcast’s £30.5 billion acquisition of Sky in 2018. The global news network will be targeted at English-speaking audiences, and will hire 100-200 new employees under the guidance of Deborah Turness, NBC News International president […]

Big four American networks sue Locast

ABC, CBS, NBC and Fox have filed a lawsuit against Locast. Locast, founded by former DISH executive David Goodfriend, is a relatively new service that attempts to fill the gap for cord-cutters, offering access to local stations over the internet for 17 markets. The platform uses geolocation to ensure that viewers can only view stations […]

NATPE: NBCU streaming service will ‘reinvent’ windowing

NBC Entertainment co-chairmen George Cheeks and Paul Telegdy have said that the business’s planned streaming service will require a “reinvention” of windowing that will affect its content strategy going forward. The newly appointed co-chairmen, who have been in the roles for four months following the exit of Bob Greenblatt, told NATPE Miami delegates that NBC […]

US broadcasters commit to ATSC 3.0 launch in 2020

A powerful group of US broadcasters, representing stations owned by the likes of Fox, NBC and Telemundo, have come together to support the introduction of ATSC 3.0 from 2020. The US next-generation broadcast TV standard, which is similar to HbbTV developments in Europe, is designed to enhance over-the-air services for viewers while bringing together broadcast […]

NBC Olympics: IP useful to engage younger audiences, but transition will take time

Broadcasters are making greater use of cloud and IP technology for big live events, but the need for absolute quality means that they will continue to invest significantly in on-premises infrastructure for some time to come, according to Dan Robertson, VP of Olympics information technology at NBC Olympics. Speaking at a press event organised by […]

NBC to stream live Olympics coverage on Snapchat

NBC is due to stream one live moment a day to Snapchat users in the US during this month’s Olympic Winter Games from PyeongChang, South Korea. The Snapchat partnership will be the first time that NBC Olympics has ever distributed live Olympic programming off of its own platforms. It will also mark the debut of […]

NBC to provide live VR coverage of Winter Olympics

US TV network NBC is to provide over 50 hours of live virtual reality coverage of the PyeongChang Winter Olympics in partnership with Intel. NBC will use Intel’s True VR technology to deliver VR coverage of the games to authenticated users with Windows Mixed Reality headsets, Samsung Gear VR, and both Google Cardboard and Google […]

NBC hires ex-Endemol Shine unscripted exec

US broadcaster NBC has hired former Endemol Shine North America unscripted production chief Linda Giambrone. She has been named executive VP of production for NBC Entertainment and Universal Television Alternative Studio (UTAS), which launched earlier this year. She was most recently EVP and head of unscripted production at Endemol Shine North America (ESNA), but left soon after […]

Netflix among top five ‘must keep’ TV brands in US

Netflix now ranks among the top five ‘must keep’ TV brands in the US, above Fox, ESPN, HBO and Discover, according to new research. Toronto-based consumer research and insight consultancy, Solutions Research Group (SRG), ranked Netflix fourth behind ABC, CBS and NBC in its tenth annual ‘Must Keep TV Report’. “This is the first time […]

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