LG integrates Alexa with third-party webOS TVs

LG has announced the integration of Amazon’s Alexa AI smart assistant with LG webOS on third-party smart TVs. This is the latest development for LG’s webOS since the company began licensing its smart TV OS to third-party TV makers earlier this year. Brands including Advance, Blaupunkt, Eko, JSW, Manta, Polaroid, RCA, Seiki and Skytech as […]

fuboTV on LG TVs

US IPTV service fuboTV has launched on LG smart TVs. Available on sets made from 2018 onwards, the sports-oriented fuboTV offers subscribers access to more than 100 channels. The service starts from US$65 per month and offers one of the most fleshed-out ranges of sports channels of cord-cutting streaming services, with channels including ESPN, CBS […]

PlutoTV expands LG partnership in Europe

ViacomCBS’s ad-supported streaming service Pluto TV has agreed a deal with LG Electronics to expand their partnership in Europe. The new deal will see LG TV owners in select European markets gain access to the service – so long as their set is produced after 2016 and running webOS. The Pluto TV app had already […]

LG to shutter smartphone business to focus on platforms and services

South Korean tech giant LG is pulling out of the mobile phone market.  The company put out a statement on Monday confirming that it is exiting the “incredibly competitive mobile phone sector” in order “ to focus resources in growth areas such as electric vehicle components, connected devices, smart homes, robotics, artificial intelligence and business-to-business […]

Combat sports app FITE TV launches on LG

Combat sports streamer FITE TV has launched on LG Smart TVs. The app is available on LG Smart TVs launched from 2018 onwards, and offers access to a wide range of premium PPV events, SVOD packages and free programming. The launch coincides with the all-women SuperWomen boxing event on March 5, and the anticipated pro […]

Alphonso rebrands as LG Ads

  Ad measurement business Alphonso is rebranding as LG Ads, following the TV maker’s US$80 million purchase of 60% of the company in January. Called a ‘transformation’ by the South Korean company, LG Ads will be an exclusive provider of LG CTV ad inventory and TV data across CTV, linear TV and digital. The company […]

LG to licence webOS to TV makers

LG has announced that it has begun licencing its webOS TV platform ecosystem, and that the smart TV operating system will soon be found on third-party TVs to create a platform that promises to rival Android TV. Over 20 TV makers will offer webOS-powered TVs including brands such as RCA, Ayonz and Konka, with more […]

LG selects SpotX for supply-side platform

Video ad platform SpotX has announced a partnership with LG to act as its primary supply-side platform (SSP) across the US, EMEA and Latin America. The deal will also see SpotX provide LG with demand facilitation services to connect media buyers with the premium over-the-top video inventory available on LG smart TVs and will give […]

LG launches webOS 6.0

LG has announced the latest update to its webOS smart TV platform. The headline feature of webOS 6.0 is a redesigned layout which replaces the ‘blade’ lineup of apps with a more traditional tile layout which should be instantly recognisable to users of platforms like Apple TV and Android TV. The update, which has been […]

LG invests US$80 million in data and measurement firm Alphonso to acquire controlling stake

LG has announced a significant investment in data and measurement firm Alphonso. Pledging nearly US$80 million, the South Korean TV maker will become the largest investor in Alphonso with a controlling stake of more than 50%. As data measurement increasingly becomes central to the business models of TV manufacturers, LG said that it plans to […]

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