Viaplay


NENT ad sales and subscription revenues drop despite rise in Viaplay numbers

Free TV and subscription streaming provider Nordic Entertainment Group (NENT Group) saw like-for-like sales drop by 13% in Q2 as a result of the COVID-19 pandemic, with both advertising and subscription revenue falling, despite a strong uptick in Viaplay streaming subscribers. The group reported sales of SEK2.624 billion, down 13%. Streaming service Viaplay saw its […]

NENT’s Viaplay to merge with Elisa Viihde in Finland

Nordic Entertainment Group (NENT Group) is to combine its streaming service Viaplay with OTT rival Elisa Viihde Aitio in Finland. NENT and Finnish telco Elisa will launch a standalone service for Finnish viewers called Elisa Viihde Viaplay, which will launch in Q4. It will offer Viaplay’s original Nordic productions, Hollywood films and series, as well […]

Nordic Entertainment takes Viaplay to Baltics

Nordic Entertainment Group (NENT Group) is rolling out its Viaplay streamer into the Baltics and is planning to stock the service with local commissions from the region. The SVOD will be launched in Estonia, Latvia and Lithuania in the first quarter of 2021, offering viewers originals, films and series, kids’ content and live sports. The […]

NENT Group launches Viaplay sports package in Iceland

Nordic Entertainment Group (NENT Group) has launched its Viaplay sports package in Iceland.  Coinciding with the relaunch of the Bundesliga and NASCAR seasons, people in Iceland will now be able to stream those competitions along with a number of others (such as the Danish Superliga which will resume on May 28). The Viaplay sports package […]

Nordic Entertainment sees Viaplay numbers jump, but crisis hits advertising

Nordic Entertainment Group’s (NENT Group) Viaplay streaming service saw an impressive jump of 102,000 subscribers in first quarter, with numbers up 314,000 in the year to March, taking Viaplay’s total base to 1.671 million. The success led the company to set a new subscriber growth target of 400,000 for this year. Elsewhere however, the group […]

Nordic Entertainment’s Viaplay to launch in Iceland

Nordic free and pay TV outfit Nordic Entertainment (NENT) is to launch its Viaplay streaming service in Iceland on April 1. Viaplay viewers in Iceland will be able to watch Viaplay Originals, films and series, and kids’ content, with live sports to be added in due course. The launch in Iceland means that Viaplay will […]

Nordic Entertainment in further cost-cutting moves

Nordic pay and free TV and streaming provider Nordic Entertainment (NENT) is taking further cost-cutting steps to stave off the threat to its profitability this year in the face of the Coronavirus crisis. NENT, which is facing a perfect storm that includes reduced sports coverage due to the postponement or cancellation of sports events, lower […]

NENT Group extends Disney distribution deal

Disney has struck an extended content deal with Nordic Entertainment Group (NENT Group), providing the latter’s streamer Viaplay and its pay TV channels with an array of shows from its content library. The multi-year deal will see Viaplay and Viasat pay-TV channels gaining exclusive first-pay rights to films from 20th Century Studios in the Nordic […]

NENT in staff cutting plan, writes off free TV content

Free and pay TV provider Nordic Entertainment (NENT) has unveiled plans to make annual savings of SEK250 million (€24 million) from cutting back staff and enable continued investment in its Viaplay streaming offering. The group will also report a one-off charge of approximately SEK700 million for this quarter comprising redundancy costs and the write-down of free […]

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