Viaplay


NENT picks up the puck with NHL streaming rights in Baltics

Nordic Entertainment Group (NENT Group) has acquired the exclusive rights to the National Hockey League (NHL) in the Baltic region through to 2026. The company has been quick to enhance Viaplay’s already stellar package of sports rights having launched in the region less than two weeks ago. In the Baltics, the streamer is the exclusive […]

NENT Group launches Viaplay in the Baltics

Nordic Entertainment Group (NENT Group) has launched its Viaplay streaming service in the Baltics. The SVOD is now available in Estonia, Latvia and Lithuania at a single-tier price of €9.99 per month. This marks the first expansion of Viaplay outside of the Nordics, and is the first step on a global rollout plan which will […]

NENT Group picks up UEFA rights in Poland

Nordic Entertainment Group (NENT Group) has acquired the rights to the UEFA Europa League and the new UEFA Conference League in Poland. The deal will see the streamer exclusively show the second and third-tier European club football competitions from the beginning of the 2021/22-season until the end of the 2023/24-season.  The competitions combined will bring […]

NENT Group secures Latvian distribution with Tet ahead of Viaplay launch in Baltics

Nordic Entertainment Group (NENT Group) has announced a distribution deal with Latvian tech and entertainment firm Tet described as ‘groundbreaking’. The deal brings Viaplay’s original Nordic productions, Hollywood films and series, premium sports and high-quality kids’ content to Tet’s TV services customers. This partnership marks NENT Group’s first distribution deal in the Baltics ahead of […]

NENT Group surpasses 3 million Viaplay subs, plans 2021 price hike

Viaplay has met its year-end target of 3 million subscribers, parent company Nordic Entertainment (NENT) Group has said. Announcing its Q4 results, NENT said that Viaplay had added 207,000 subscribers in the quarter, culminating a year in which it added 749,000 paying users. Overall, the streamer is now at 3.02 million users, just surpassing its […]

NENT group expands football portfolio ahead of Baltic Viaplay expansion

Nordic Entertainment (NENT) Group has announced a large football rights buy for the Baltic region. The comprehensive package of rights includes exclusive rights to the English FA Cup until 2024, along with the Carabao Cup, English Championship and South American national team football. This builds on an already impressive rights portfolio for the region which […]

Nordic Entertainment writes down value of studio assets

Nordic streamer and free and pay TV broadcaster Nordic Entertainment (NENT Group) is to write down the value of its studio operations, now in the process of being sold, to the tune of SEK900 million. NENT Group’s Q4 2020 results will include a non-cash impairment charge that it says reflects the impact of the COVID-19 […]

Starzplay launches in Nordics on Viaplay

Starzplay has launched in the Nordics in partnership with Nordic Entertainment (NENT) Group. Subscribers of Viaplay will now have access to the streamer, which offers original series including The Spanish Princess and The Girlfriend Experience along with acquired content such as the Golden Globe-winning Ramy. Viaplay users will be the first in the territory which […]

Berenberg bullish on Viaplay launch plans for Baltic and Poland

Nordic Entertainment Group’s (NENT Group) prospects for success in the Baltic states and Poland have received a thumbs up from analysts at Berenberg. According to the analysts, NENT’s prospects for its forthcoming streaming launch in the Baltics, where it plans to roll out its Viaplay service in Q1 2021, are good. They cited the success […]

NENT Group ‘stands apart’ among broadcasters taking on streaming giants

Nordic Entertainment Group (NENT Group) stands on its own as an example of a broadcaster successfully making the transition to online media and competing with SVOD giants thanks to its strong content assets and – in particular – its “high-quality sports right portfolio”, according to analysts at Berenberg. Berenberg is highly positive about the prospects […]

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