Viaplay


Viaplay boost buoys NENT Group, but CEO fears pricing adjustments could harm position

‘Above target’ Viaplay subscriber growth has led to a positive Q2 for Nordic Entertainment (NENT) Group. The company added 65,000 subscribers in what is normally a “quiet quarter” due to “seasonality in the sports subscriber base”. Speaking on the company’s earnings call, CEO and president Anders Jensen (pictured) said that this was “driven by a […]

TDC’s Telmore in new deal with Viaplay

Danish telco TDC’s mobile TV offering Telmore Play has struck a new partnership with Nordic Entertainment’s Viaplay that will enable Telmore customers access Viaplay as part of their Telmore Play subscription, which includes digital services such as TV2 Play, HBO Nordic, Telmore Music and Bookmate. TDC’s mobile brand Telmore has more than 700,000 customers, of […]

SVODs in demand in Nordics, but Netflix is behind

The Nordic markets have among the highest uptake of SVOD services in Europe, but Netflix is struggling, new research has revealed. According to industry expert Ampere Analysis, the average market share of Netflix in the region is just 49%, compared to an average of 71% in the rest of Western Europe. Local players like Viaplay, […]

Nordic Entertainment sees jump in Viaplay subscribers

Nordic Entertainment Group (NENT) has turned in its first quarterly report as an independent listed company with solid sales growth and a big jump in its Viaplay subscriber base. Viaplay subscribers were up 99,000 compared to the fourth quarter, and now represent 59% of Nordic Entertainment’s total base. Viaplay now has 1.357 million customers. Sales […]

NENT sees local content as key to its Nordic streaming battle with Netflix

Nordic Entertainment Group (NENT) CEO Anders Jensen used his MIPTV keynote to tell delegates that he regards his firm as a streaming company – despite its diverse free TV, PayTV and production operations. “We believe in free and PayTV and invest in it, but streaming is where the consumer is going – so that’s how […]

Nordic Entertainment secures Viaplay with Danish cable leaders

Nordic Entertainment Group (NENT), the soon-to-be-split-off entertainment arm of Modern Times Group, has extended its distribution agreements with Danish cable operators YouSee and Stofa. The renewed partnerships include NENT Group’s Viaplay streaming service and TV3 channels. NENT said the agreements reflect its strategic focus on distribution deals that broaden the reach of its streaming services and broadcast […]

NENT Group and Boxer extend Danish distribution deal

Nordic Entertainment Group (NENT Group) has extended its partnership with Danish digital TV distributor, Boxer. From later this year, NENT Group’s Viaplay streaming service be available as part of Boxer’s largest TV package, a move that will allow all Boxer TV Max customers to access Viaplay films and series. Boxer will also continue to distribute NENT Group’s Danish free-TV channels […]

Finland’s DNA to sell Viaplay direct to subscribers

Nordic Entertainment Group (NENT), the soon-to-be-split-off broadcast and streaming arm of Modern Times Group (MTG), has agreed a deal with Finish cable and pay TV operator DNA to include NENT’s Viaplay streaming service in DNA’s TV offering. DNA will become the first telecom operator in Finland to offer Viaplay to customers as a separate subscription. […]

NENT Group launches Viaplay TV in Finland

Nordic Entertainment Group (NENT Group) has launched Viaplay TV in Finland, allowing customers to add more than 15 TV channels to their Viaplay streaming package. The TV channels now available on Viaplay in the country include YLE TV1, YLE TV2, YLE Teema & Fem, MTV3, Sub, TV5, Kutonen, TLC, FOX, AVA, Frii, National Geographic, Discovery, […]

NENT’s Viaplay announces Google Home integration

Viaplay will be compatible with Google Home and Google Home Mini when the smart speakers launch across Scandinavia later this month, the streaming service’s parent company has announced. Nordic Entertainment Group (NENT Group) said that linking a Viaplay account to a Google account in the Google Home app will allow users to control Viaplay on […]

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