Viaplay


Sports rights: LaLiga signs FTA deal with ITV; OneFootball bags Serie A for UK and Ireland

Regular season live club football has returned to ITV for the first time since 2015, with the broadcaster agreeing a rights deal to Spanish top-flight league LaLiga. The pubcaster has announced a sublicencing deal with Premier Sports to broadcast 10 matches for the next three seasons. ITV said that either FC Barcelona, Real Madrid or […]

Viaplay buys Premier Sports, hires DAZN exec

Nordic SVOD Viaplay has struck a £30m (£36m) deal to buy UK streamer Premier Sports and hired DAZN exec Edward Breeze to run its operations in the country. Viaplay, which today unveiled Edward Breeze as its SVP & head of sports UK, described the acquisition as a “significant acceleration” of its ambitions in the UK, […]

Viaplay ups subs target after stellar international quarter

Nordic and international streamer Viaplay has upped its subscriber target after reporting very strong second quarter numbers. The company said it has passed 5.5 million subscribers at the end of June, 69% up year-on-year having added 766,000 subs quarter-on-quarter. Revenue was up 18% on an organic basis, with reported sales of SEK3.725 billion. Operating income […]

Viaplay extends reach in pact with Canal+ Poland

Viaplay has extended the reach of its recently-launched Polish service with a deal with Canal+ Polska. Viaplay and the Polish pay TV operator have agreed a direct-to-home distribution partnership that will make the Viaplay streaming service available to Canal+ Polska’s premium DTH subscribers across the country. Viaplay Group will also sublicense selected Premier League matches […]

Viaplay looking at acquisition of Premier Sports

Nordic and international streamer Viaplay is reportedly in talks to acquire Premier Sports, a move that would give it access to additional rights as it plans its entry into the UK market. According to Bloomberg, which reported the news, the Sweden-based streaming outfit could strike deal before the end of this month, citing an unnamed […]

Viaplay agrees pan-European content deal with Paramount

Viaplay (fka NENT Group) has struck a raft of country- and region-specific deals for shows from Paramount Global Content Distribution. The pact spans the Nordic and Baltic regions, Poland and the Netherlands, with Viaplay viewers gaining access to a variety of CBS series and library boxsets from The CW, Paramount Television Studios and Showtime. Viaplay […]

Viaplay boss Jensen discusses streaming competition with European commissioner Thierry Breton 

Viaplay Group president and CEO Anders Jensen has met with European commissioner Thierry Breton to discuss the European audiovisual and streaming sector.  Viaplay said that the executive and the commissioner for the Internal Market of the European Union met in Brussels to discuss “the urgent need for supportive policy frameworks that create a more level […]

LIV Golf secures broadcast deals but UK sportscasters pass on breakaway competition

LIV Golf, the controversial breakaway competition backed by Saudi Arabia, has secured a number of international rights deals.  The organisation secured deals in 150 countries and territories ahead of its inaugural tournament at London’s Centurion Club from June 9-11. The largest of these is with DAZN, which is broadcasting the tournament in German-speaking countries, Italy, […]

Viaplay extends EPL Norwegian reach with Allente and Altibox deals

Nordic streamer Viaplay Group and pay TV and broadband provider Allente have added Premier League football to their long-term distribution partnership in Norway. From August, Allente’s customers will be able to watch 380 live games from the league every season through Viaplay Group’s streaming and TV packages, including the debut of Norwegian player Erling Braut […]

Tele2 launches new streaming packages on back of Viaplay deal

Swedish telco Tele2 has launched three new streaming packages in its Tele2 Play offering, The move follows the strategic distribution partnerships struck earlier this year between Tele2 and Viaplay Group giving Tele2’s pay TV customers access to a range of Viaplay’s channels and streaming services. Tele2 is now taking the next step in the partnership […]