Peacock


Peacock at forefront of NBCUniversal reshuffle under Mark Lazarus

NBCUniversal (NBCU) has revealed a major restructuring affecting swathes of its operations, including the creation of a new TV and streaming division to be headed up by Mark Lazarus. NBCU TV and streaming will house recently launched SVOD and AVOD service Peacock plus a vast array of networks including NBC, Telemundo, cablenets – such as […]

NBCU launches preview of Peacock to Comcast customers

NBCUniversal (NBCU) has rolled out its new streaming service Peacock to select users in the US, but senior execs have admitted that Covid-19 has had a “significant” impact on its launch slate. Matt Strauss, chairman of Peacock and NBCU Digital Enterprises, said that when the streamer’s strategy had been unveiled three months ago, “none of […]

Coronavirus: Olympics officially delayed; Champions League postponed

After weeks of speculation, the 2020 Olympics have officially been postponed.  The decision was reached following talks between Japanese prime minister, Shinzo Abe, and the International Olympic Committee (IOC) president, Thomas Bach. A joint statement from the IOC and the Tokyo 2020 Organising Committee confirmed that “[the Games] must be rescheduled to a date beyond […]

NBCU seals A+E Networks deal for unscripted content

Comcast’s NBCUniversal has signed a “massive licencing deal” with A+E Networks for its upcoming Peacock streamer. The deal will serve to bulk up Peacock’s library of unscripted library content with “hundreds of hours” of shows such as Storage Wars, Cold Case Files and Ancient Aliens. These shows join Peacock’s already healthy library of scripted content […]

NBCU reportedly in talks to buy Walmart’s VUDU

Comcast’s NBCUniversal is reportedly in talks to acquire Walmart’s Vudu TVOD service. According to a report from the Wall Street Journal, the SNL broadcaster is in “advanced talks” to buy the streamer, though a source said that these discussions “may not result in a deal.” The Journal adds that NBCU would view Vudu “as a […]

NBCUniversal mulling plan to make Peacock free for all

NBCUniversal is planning to give the ad-supported version of OTT TV service Peacock away for free to all, making it the first US media giant to offer a completely free streaming offering, according to a report by CNBC. NBCUniversal owner Comcast had previously planned to offer the new streaming service free of charge to its […]

Streamers “all relatively small to linear TV” claims Netflix CEO

Netflix, Amazon, YouTube, Hulu, Disney+, Apple TV+, HBO Max and Peacock are “all small compared to linear TV,” thinks Netflix CEO Reed Hastings (pictured). The comments come from Hastings’ investors’ letter, following the release of Netflix’s Q3 results – where it saw a larger-than-expected increase of 6.77 million subscribers. Despite positioning Netflix as the market […]

NBCU’s Peacock will be mostly ad-supported, confirms Comcast CEO Roberts

Comcast CEO Brian Roberts has laid out the company’s plans for its new streamer, Peacock, saying that the company is looking for the “fastest way to get to profitability with the least amount of investment” with an ad-supported model being the way forward.  The CEO was speaking at a Q&A during Goldman Sachs’ annual Communacopia […]

21% of US homes will sign up to Disney+, claims study

Over a fifth of US households intend on signing up for Disney+ when it launches.  According to a new study from HarrisX has found that the main draw to the service is not its ultra competitive US$6.99 per month price point, but instead its array of content.  Content was cited by 34% of the survey’s […]

NBCU unveils Peacock streamer, plans April launch

NBCUniversal (NBCU) has ordered a raft of new shows and snatched back rights to Amy Poehler comedy Parks And Recreation from Netflix for its new streaming service, which it has named Peacock and said will launch in April. Peacock will offer 15,000 hours of programming, with Parks And Recreation set to become available from October […]