HBO Max


AT&T officially unveils US$14.99 HBO Max

AT&T has officially lifted the lid on HBO Max, announcing that the streamer will launch in May 2020 at US$14.99 per month.  The streamer will launch with 10,000 hours of content and, as previously reported, existing AT&T HBO customers and HBO Now direct-billed subscribers will receive the new service at no additional cost. In addition, […]

Sky in five-year output deal with HBO

Comcast-backed pay TV operator Sky has secured a five-year extension to its output deal with HBO and is set to co-produce on series being created for WarnerMedia’s forthcoming streamer HBO Max, our sister title TBI has learned. The extension to the output deal, which has previously delivered Sky with HBO hits such as Game Of Thrones, Watchmen and True […]

AT&T CEO sets out stall for HBO Max in earnings call, announces two new board members

On the eve of WarnerMedia’s big HBO Max presentation, AT&T CEO Randall Stephenson has touted the “unique” offer of the new premium SVOD. Speaking during the company’s Q3 earnings call, the CEO said: “This is a product that’s going to be very different from anything else that you’ve seen in the market so far. This […]

Streamers “all relatively small to linear TV” claims Netflix CEO

Netflix, Amazon, YouTube, Hulu, Disney+, Apple TV+, HBO Max and Peacock are “all small compared to linear TV,” thinks Netflix CEO Reed Hastings (pictured). The comments come from Hastings’ investors’ letter, following the release of Netflix’s Q3 results – where it saw a larger-than-expected increase of 6.77 million subscribers. Despite positioning Netflix as the market […]

Warnermedia has ‘no plan to do anything but keep HBO intact’, says Greenblatt

Warnermedia does not plan to compromise HBO by dramatically expanding the range of programming associated with brand, but it does plan to up its volume of shows and have HBO sit alongside a much broader range of content as part of the forthcoming HBO Max direct-to-consumer offering, according to Warnermedia chairman Robert Greenblatt. Accepting an […]

WarnerMedia names senior communications team

WarnerMedia has given expanded roles to three HBO communications executives, Karen Jones, Ronni Cobern-Basis and Laura Young. Jones, a 20-plus year HBO Communications executive who most recently served as SVP, media relations, HBO, has been promoted to EVP, communications, HBO. Managing teams in New York and Los Angeles, she will work closely with Casey Bloys, president, HBO Programming […]

WarnerMedia makes key HBO Max appointments

WarnerMedia has cemented its digital leadership team for HBO Max with several key appointments. Overseeing HBO Max is the previously announced Tony Goncalves, who will report to Warner chairman Robert Greenblatt. Goncalves is also the CEO of Otter media, the Warner-owned digital media company that owns Crunchyroll, VRV, Fullscreen, Gunpowder & Sky, Hello Sunshine, and Rooster […]

21% of US homes will sign up to Disney+, claims study

Over a fifth of US households intend on signing up for Disney+ when it launches.  According to a new study from HarrisX has found that the main draw to the service is not its ultra competitive US$6.99 per month price point, but instead its array of content.  Content was cited by 34% of the survey’s […]

HBO Max secures Doctor Who and raft of BBC content

HBO Max has scooped up exclusive streaming rights to Doctor Who via a major licensing deal with BBC Studios. The WarnerMedia-owned platform has picked up exclusive streaming rights to the current season, along with 10 other seasons of the rebooted sci-fi show, which was re-launched on BBC One in 2005 after a 16-year absence. The programme, which […]