Trace Urban expands in Central and Eastern Europe

Trace has launched its Trace Urban music channel on Total TV in Serbia, Slovenia and Bosnia and Herzegovina. Total TV cable is the television package from United Group, which was formed in 2007 through the combination of Serbia Broadband (SBB), Telemach Slovenia and shortly afterwards Telemach Bosnia. Trace Urban airs music videos, celebrity interviews, magazine […]

MIPCOM: Trace Play to launch before end of year

Youth-focused international media group Trace TV is set to launch its long-awaited SVOD offering Trace Play by the end of this year, according to CEO Olivier Laouchez. Laouchez told Digital TV Europe at MIPCOM that Trace Play would be available in English and French in 100 countries. Trace has acquired additional content rights through its […]

Trace launches two new music channels via Zuku in East Africa

Youth media brand Trace has partnered with Wanachi-group owned Zuku to distribute the Trace Mziki and Trace Gospel channels in East Africa. Trace Mziki is an East African music channel made in Swahili and English, while Trace Gospel showcases gospel music from East Africa and the rest of the world. “African music landscape is so rich and diverse that […]

Trace launches three new music channels for Africa

Modern Times Group-owned youth music and lifestyle broadcaster Trace has unveiled plans to launch three new regionally-focused music channels in Africa. The channels are targeted at southern, eastern and western sub-Saharan Africa respectively. Trace Africa will be aimed at southern Africa, serving viewers with a mix of music videos, specials and documentaries covering genres including […]

Trace buys African SVOD service

Trace has acquired African subscription video-on-demand service as it gears up to launch its own Trace Play SVOD service in Africa later this year. CEO Marie Lora-Mungai confirmed the deal in a Facebook post, describing Trace as an “ideal” and “forward-thinking” partner. “Trace and share the same strategic vision in that we […]

Trace launches more channels via Cable & Wireless Seychelles

Youth media brand Trace has added a raft of channels to Cable & Wireless Seychelles’ content lineup. Trace Africa, Trace Gospel and Trace Sports Stars are all now available via the operator. The companies first partnered in May with the launch of Trace Tropical, offering Cable & Wireless subscribers a mix of Latin American and […]

Trace Sport Stars launches on South Africa’s OpenView HD

Sports lifestyle channel, Trace Sport Stars, is due to go live this week on South African free digital satellite platform, Openview HD. The channel will go live at 12pm this Friday on Channel 154, broadcasting content about sports stars’ “passions, commitments and their secrets”. “We are delighted about the new partnership with OpenView HD. Viewers […]

Trace appoints US CEO

Youth media brand Trace has appointed a US chief officer, who will oversee the launch of the new Trace Play SVoD platform in the states. Kenyatta Slade, who previously founded internet gaming company Mechanizm, Carthage Motion Pictures, and Sirius B. Media becomes CEO of Trace USA. Trace said that Slade’s experience in marketing, production, advertising […]

Trace taps Arkena for SVoD platform

Youth-oriented programmer Trace has tapped media services provider Arkena to deliver an end-to-end OTT platform to support Trace Play, the group’s new subscription video-on-demand service. As previously reported by Digital TV Europe, Trace is launching an SVoD service with a range of original and curated content related to urban and black culture via the web […]

Trace to launch international SVoD service in June

Youth-oriented media group Trace will launch Trace Play, a new international subscription video-on-demand service, beginning this June. The millennial-focused service will launch first in France, Switzerland, Belgium, and other French speaking territories in the Carribean, and then launch in the UK and US at the same time between two weeks to a month later. Eventually […]