Sport1


Turkey’s Acunmedya acquires 50% of Germany’s Sport1

Turkish media group Acunmedya has taken a 50% stake in German sports broadcaster Sport1 as a ‘strategic investor’. Sport1 Medien AG, a wholly-owned subsidiary of the Swiss-based media group Highlight Communications, and Istanbul-based Acunmedya have agreed on broad cooperation deal whereby the Turkish group will acquire 50% of the shares in Sport1 GmbH. In addition […]

Sport1 launches dedicated FAST channel

German sports channel Sport1 has launched its first dedicated FAST channel, Sport1 Motor. The channel will air car documentary formats, stories about luxury sports cars and reports, for example on electromobility. Sport1 has teamed up with Samsung TV Plus to launch the FAST channel, which will feature formats such as Die PS Profis – Mehr […]

Sport1 teams up with Blockchain fan engagement outfit Starzz

German sports channel Sport1 has struck a partnership agreement with Blockchain-based fan engagement company Starzz LLC that will see it take a stake in the outfit. Starzz will be given a place on Sport1 TV, digital, audio and social media platforms. The pair have also agreed to develop joint approaches in the area of Web3 […]

Sport1 boss Olaf Schröder exits, following reshuffle

Germany’s Sport1 has announced the departure of Olaf Schröder following a reorganisation of the company, with Dr. Matthias Kirschenhofer and Robin Seckler named new Co-CEOs. Schröder who took over as CEO of Sport1 Medien AG in 2017, leaves the company with immediate effect and played a key role in expanding SPORT1 into a multi-channel sports […]

Germany’s Sport1+ renews rights to NASCAR and Supercars motor series

German pay TV channel Sport1+ has renewed its broadcast partnership with US racing series NASCAR until 2024, following a deal with IMG. At the same time, the dedicated sports channel has also extended rights to Australia’s Supercars until 2024. Under the terms of the new NASCAR deal, Sport1+ will continue to air every round of […]

Sport1 acquires XFL rights for DACH region

Sports channel Sport1 has acquired an exclusive rights package for the next two seasons to the new XFL US Football League starting in February. The XFL 2023 season will begin after the NFL Super Bowl, and Sport1 will present the XFL from February 18 live and in highlights on free-TV and extensively on pay TV […]

Sport1 taps Better Collective for online gambling play

German sports broadcaster Sport1 GmbH and its gambling subsidiary Magic Sports Media GmbH have signed a long-term agreement with sports betting media group Better Collective to provide delivery of content, data, and statistics for a new sports betting section on the Sport1.de portal. The pair said the move would bring the best in sports betting […]

DFB-Pokal rights awarded to ARD, ZDF and Sky

German football rights have returned to growth with the German Football Federation’s (DFB) latest broadcast rights deal for the DFB-Pokal.  The body has awarded live rights to the men’s competition for the three seasons from 2022/23 to ARD, ZDF and Sky, with highlights packages going to DAZN and Sport1. The DFB, which had retaken charge […]

2020 Women’s Champions League Final breaks records

The 2020 UEFA Women’s Champions League final has broken viewership records in France and Germany. The match, which served as the full stop on a European football season which extended over 12 months, saw Lyon secure their fifth consecutive and seventh overall UEFA Women’s Champions League title in a 3-1 victory over European rivals and […]

Sports roundup: Eleven Sports launches F1 pass; FISU signs Eurosport deal; ERT agrees to EBU acquisitions; Sport1 holds on to Rallycross in IMG 

Sports broadcaster Eleven Sports will offer Portuguese viewers an annual pass to Formula 1 events. The €49.99 per year annual pass provides live access to all 22 Grand Prix races, F1 qualifying, F2, F3, and the Porsche Super Cup on Eleven’s dedicated racing channel. The channel also offers analysis, interview and behind the scenes content, […]