Personalisation


Linius appoints former Netflix, Sky execs to advisory board

Linius Technologies, an Australian company specialising in personalised video tech, has appointed Netflix’s former director of content acquisition, Simon Gallagher, to its advisory board. Gallagher is one of three new high-profile board appointments. Joining him is: former Sky UK head of operations, David Butorac; and Newstag co-founder and a former member of the Swedish parliament, […]

BBC appoints Virgin Media exec as first chief customer officer

The BBC has appointed Virgin Media’s chief marketing officer, Kerris Bright, to the new role of chief customer officer. Bright, who is due to take up the role in the summer, will be responsible for developing a “closer, more personal relationship” with BBC viewers and people signing into BBC services. The hire comes as the […]

Iflix revamp focuses on personalisation

Iflix has revamped its user interface with upgraded features designed to focus on the “individual customer experience”. The emerging market SVOD service has added new ‘Channels’, ‘Add’ and ‘Follow’ features that promise a more personalised experience and new ways of discovering content. “We are thrilled to be working with the world’s leading entertainment brands to […]

BBC to roll out iPlayer password controls

The BBC will soon make iPlayer users create passwords and log-in in order to access the video-on-demand service. From yesterday, the BBC started to prompt iPlayer users when they click to watch or listen to programmes online or via the iPlayer mobile and tablet apps. “You’ll soon need to sign in to watch. It’s quick and easy,” the message […]

BBC rolls out personalisation for connected TVs

The BBC is rolling out new iPlayer personalisation features for connected TV viewers, in a bid to make it easier to move from device to device. A new ‘Pin and Pair’ sign-in option on connected TVs will let iPlayer viewers twin their computer, tablet or smartphone to their main TV, meaning they can start watching […]

Hulu introduces personalised TV experience

Hulu is rolling out profiles to its 12 million subscribers in a move that it said would offer an “even more personal TV experience”. The company said that “nearly every touchpoint on Hulu” will now be personal to the viewer – including the masthead, homepage, recommendations and user Watchlist. “TV is very personal and we […]

BBC to require iPlayer logins for all from next year

From early next year all viewers will be required to sign into the BBC iPlayer, as part of a plan by the UK broadcaster to offer a “more tailored BBC experience”. The BBC said the plans mark the next phase of its efforts to make its content, products and services more personalised to all viewers […]

BBC ups personalisation focus with BBC+ app

The BBC has launched the BBC+ mobile app in the UK, as part of its strategy to deliver a more personal experience to viewers and listeners. Available for iOS and Android, BBC+ is designed to offer signed-in users personalised information and recommendations from across the BBC’s output. The BBC said that users can get updates […]

BBC+ app to boost personalisation progress

The BBC is due to launch a discovery app called BBC+ in the coming months, as it moves forwards with its content personalisation plans. In a progress report that comes a year after BBC director general Tony Hall outlined his vision for a more personal BBC, the corporation said that the new BBC+ mobile app […]

Magine adds personalisation to German service

Cloud TV service, Magine TV, has launched a new customisable version of its offering in Germany in a bid to let viewers “pay for what they actually watch, and save on what they don’t.” The new personalisation options will let viewers choose which channels they want to activate, and which to ‘pause’. All selected channels […]