According to figures from Digital TV Research, revenues in the 20 MENA countries fell by 12% between 2016-19. This left revenues at just under US$3 billion.
For the 13 Arabic-speaking countries, pay TV revenues fell by 15% from US$1.241 billion in 2016 to US$1.053 billion in 2019. Similarly, pay TV subscriptions fell by 5% between 2016-19 to 3.58 million.
That said, things are expected to improve in the coming years, with revenues reaching US$1.269 billion, and pay TV subscribers rallying to 4.71 million by 2025.
As per the previous year’s report, the ban of BeIN in Saudi Arabia, which has long been in conflict with BeIN’s home nation of Qatar, has had a detrimental effect.
Simon Murray, principal analyst at Digital TV Research, said: “The ongoing ban on beIN in most Arab-speaking countries is adversely affecting the whole sector. Even when the ban is lifted, we believe that an unofficial ban will remain. As BeIN suffers, it is reducing its expenditure on top events – thus making it less attractive to potential subscribers.”
Elsewhere in the region, Israel is predicted to lose a quarter (24%) of pay TV subscribers to cord cutting between 2015-25, with revenues almost halving in the period from more than US$1 billion in 2015 to US$524 million in 2025.
(Update: Article has been altered to reflect that the ban on BeIN Media is only in Saudi Arabia)
SpotX introduces privacy-compliant CTV data tools digitaltveurope.com/2021/04/19/spo… https://t.co/dWMdTMI516
19 April 2021 @ 10:34:23 UTC
DTVE: the week in view – Amazon’s understated video dominance should not go unnoticed digitaltveurope.com/comment/amazon… https://t.co/UYOKHenOZ8
18 April 2021 @ 19:00:01 UTC
Join us next week for "Outsource, automate, optimise: how to meet the video delivery challenge in a hyper-competiti… twitter.com/i/web/status/1…
18 April 2021 @ 14:00:00 UTC