Stay UpdatedParks Associates
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Smart TVs the default in US
More than half of US households now own a smart TV. According to a new…
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OTT subscriber churn on the rise in US
OTT subscriber churn in the US hit 44% in Q1 of last year, according to…
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Streaming video devices in at least 70% of US homes
Over two-thirds of US households now own at least one streaming device, a new report…
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US OTT churn driven by cost and content
Cost and content are the biggest drivers of OTT churn in the US, claims a…
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Smart TV adoption at all-time high in US
Smart TV adoption experienced significant growth during the height of the Covid-19 pandemic, a new…
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More than half of Americans now combine Big 3 subscription with additional SVOD services
The majority of US homes now combine one of the ‘Big 3’ streaming services with…
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US to exceed 275 million OTT subscriptions within five years
The number of OTT subscriptions in the US will grow by 20% over the next…
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Cord-cutters spending US$85 per month on streaming in US
Cord-cutters in the US are spending an average US$85 per month on alternatives to pay…
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Gap widening between OTT and pay TV in US
The gap between OTT and traditional pay TV in the US is continuing to widen. …
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18 million Americans cut cord
Over 18 million Americans cut the cord between 2014-2020, new research has found. According to…