Stay UpdatedParks Associates
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Prime Video in 47% of all US broadband households
Almost half of all US broadband households are subscribed to Amazon Prime Video. According to…
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Average US OTT spend doubles in two years
The average US household spend on OTT services has doubled in two years. According to…
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Cord-cutting Americans look to vMVPDs
Almost half of traditional pay TV households in the US are likely to switch to…
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OTT churn down in US as pandemic accelerates vMVPD adoption
The churn rate for OTT services in the US is down, according to a new…
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SVOD stacking becoming the norm in the US
SVOD stacking is increasingly becoming the norm, with a new report highlighting that almost two-thirds…
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‘Big three’ continue to dominate US SVOD chart, but newer players having an impact
Netflix has once again emerged as the top subscription streamer in the US, but the…
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Almost 300 OTT services in US, but no signs of user fatigue
While it would appear that users are not suffering from subscription fatigue, the vast number…
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Pay TV penetration continues downward trend in US
Almost two-thirds of US households are still subscribed to a traditional pay TV operator, but…
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OTT churn increases in US during pandemic
The churn rate of US OTT services increased to 41% in Q1 2020 up from…
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Smart TV penetration at over 50% in US
A new report has found that more than half of US broadband households now own…