Apple TV


Apple’s Rozenfeld departs less than a fortnight after Apple TV+ launch

Apple TV’s head of current programming, unscripted and documentary Kim Rozenfeld (pictured) is leaving the recently launched streamer, which made its global bow just two weeks ago. His departure comes as part of a restructure at Apple, where studio chiefs Zack Van Amburg and Jamie Erlicht have brought development and current programming into a single […]

Disney+ to exceed 100 million subs by 2025

Imminently launching streamer Disney+ is expected to reach 101 million subscribers by 2025. According to a new report from Digital TV Research, the ‘big five’ SVOD platforms are expected to have a total of 529 million global subscribers, adding 257 million subscribers between 2019-25. The analyst expects Disney+ to clearly establish itself as the third-placed […]

Exclusive: Apple accused of breaking own guidelines with Apple TV+ push notifications

Multiple iPhone users have received push notifications promoting the company’s new Apple TV+ SVOD service that they say are in violation of the company’s own guidelines, Digital TV Europe understands. The notifications were first spotted by Thijs Niks, a senior product manager at Uber, who Tweeted a screenshot of his iPhone lock screen which had […]

Apple TV+ bundling move ‘not part of a broader pattern’

Apple’s decision to bundle its new Apple TV+ service, set to go live tomorrow, with new hardware purchases for one year does not represent a wider strategic move to bundle services with hardware, according to CEO Tim Cook. Speaking on Apple’s fiscal fourth quarter earnings call, Cook said that “we look at each service, and […]

Apple launches US$4.99 bundle for Apple TV+ and Apple Music

In an effort to increase eyes on its product, Apple has confirmed that it will be bundling Apple TV+ with its Apple Music student plan. The news was announced on Instagram by Dickinson star Hailee Steinfeld. The story, later shared on the official Apple TV Instagram account, reveals few details but clarifies that the plan […]

Apple TV app launches on Amazon Fire sticks

Apple is continuing to build the number of platforms on which its TV service is available with the launch of the Apple TV for Amazon’s Fire streaming devices.  The App, which looks and functions much the same as it does on Apple’s own hardware, is available on the Fire TV Stick 4k, the 2nd generation […]

Streamers “all relatively small to linear TV” claims Netflix CEO

Netflix, Amazon, YouTube, Hulu, Disney+, Apple TV+, HBO Max and Peacock are “all small compared to linear TV,” thinks Netflix CEO Reed Hastings (pictured). The comments come from Hastings’ investors’ letter, following the release of Netflix’s Q3 results – where it saw a larger-than-expected increase of 6.77 million subscribers. Despite positioning Netflix as the market […]

Apple TV app launches on Roku

Apple is expanding the reach of its Apple TV app to Roku ahead of the launch of Apple TV+ in November. The company, which announced that it surpassed 30 million active monthly users in August, becomes the first TV dongle-maker to launch the Apple TV app.  Roku users can add the Apple TV app via […]

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