BritBox International launches on Apple TV app in the Nordics

BritBox InternationalBBC and ITV streaming JV BritBox International has launched as a subscription channel in the Apple TV app in Denmark, Finland, Norway and Sweden.

The UK international streamer said that the latest launch will significantly expand its reach across the Nordic market and build on its launches in North America and Australia.

BritBox recently surpassed three million global subscribers across its eight international markets, claiming more than 15% global subscriber growth in the past year.

BritBox is now available via the Apple TV app for an additional monthly fee of SEK89 with a seven-day free trial and cancellation any time.

BritBox offers a range of British titles, ad free, including recent BritBox Originals Stonehouse, starring Emmy Award-winner Matthew Macfadyen, period drama The Confessions of Frannie Langton, based on the best-seller by Sara Collins, and Death in Paradise spin-off Beyond Paradise, plus series from stakeholders the BBC and ITV including Midsomer Murders, Vera and Keeping Up Appearances.

Reemah Sakaan, CEO BritBox International, said: “There’s long established fandom for British programming across the Nordic region, and we’re looking forward to fuelling this further, introducing new audiences to BritBox, building on our other collaborations in the region with C More, Telia and Prime Video. As well as our wide range of classic best of British programming, viewers can look forward to a raft of new BritBox Originals launching over the coming months, all in the one place, including Payback, executive produced by Jed Mercurio, season two of best-selling author Irvine Welsh’s Crime, and BAFTA winner Jeff Pope’s limited series Archie, with Jason Isaacs starring as Hollywood icon Cary Grant.”

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