Sweden


Allente first to deploy 3SS’ latest generation Control Centre

Nordic pay TV provider Allente is to deploy technology provider 3SS’ new UX management and content curation hub the 3Ready Control Centre 3.0. This deployment is a step in the roadmap of Allente’s super-aggregated TV services for Sweden, Norway, Denmark and Finland. 3SS says it created 3Ready Control Center 3.0 to enable operators to carry out […]

Swedes still spending on SVOD despite cost-of-living crunch

Swedish households are showing no signs of losing their appetite for streaming services despite the cost of living crisis, according to research outfit Mediavision. Mediavision said its latest analysis showed that the Swedish SVOD market is growing according to trend, with Q2 proving to be a record quarter for the paid streaming market. The household […]

Tele2 taps 3SS and SEI Robotics for Android TV dongle offering

Swedish service provider Tele2 has tapped Three Screen Solutions (3SS) and SEI Robotics to launch its new Tv Hub Mini, a 4K dongle for streaming TV.  Based on the Android TV OS, subscribers to the new offering will access content via a custom 3SS-engineered user experience powered by its 3Ready product in what 3SS says is […]

Tele2 sees TV base decline

Tele2 saw its TV subscriber base continue to fall in the second quarter but at a slower rate than in the first quarter of the year. The Swedish telco had 905,000 TV subscribers at the end of the period, down 4% year-on-year, after losing 13,000 customers in the April-June period. Tele2 lost some 5,000 cable […]

Tele2 launches new streaming packages on back of Viaplay deal

Swedish telco Tele2 has launched three new streaming packages in its Tele2 Play offering, The move follows the strategic distribution partnerships struck earlier this year between Tele2 and Viaplay Group giving Tele2’s pay TV customers access to a range of Viaplay’s channels and streaming services. Tele2 is now taking the next step in the partnership […]

Pluto TV launches in Nordics, merges with Viafree

Paramount’s FAST service Pluto TV today expanded to the Nordic market with launches in Sweden, Denmark and Norway in partnership with Nordic Entertainment (NENT Group)/Viaplay. For the first time Paramount’s FAST offering will launch in combination with a local AVOD service, NENT Group’s Viafree, bringing a more comprehensive free streaming experience to audiences in Sweden, […]

Swedish SVOD growth flatlining, says Mediavision

The Swedish SVOD market has “reached maturity”, with negligible growth in subscriber numbers and diminishing evidence of ‘stacking’ of multiple services by consumers, according to a study by local research outfit Mediavision. According to Mediavision, some 60% of Swedish households subscribed to one paid video streaming service at the end of the first quarter, with […]

Telia sees digital ad growth but SVOD numbers hit by competition

Nordic telco Telia saw strong growth in digital advertising from its TV business in the first quarter but was hit by a decline in Swedish SVOD subscribers. The company’s extensive TV and Media unit saw ad revenue grow by 11%. Digital advertising grew by 26% and delivering one third of the overall growth, despite what […]

Pluto TV to launch in Nordics in May

ViacomCBS/Paramount’s free ad-supported streaming offering Pluto TV is to launch in the Nordic market in May. The FAST service will be available in Sweden, Denmark, and Norway on May 18. Pluto TV will debut in Nordics offering two viewing choices, with more than 210 live, linear channels and a Viafree on-demand section. Pluto TV’s channels will include […]

Tele2 to offer Viaplay direct through Tele2 Play

Sweden’s Tele2 has forged a streaming partnership with Nordic Entertainment/NENT Group that will ultimately see NENT’s Viaplay streaming service be offered direct through Tele2 Play. Initially Tele2’s pay TV customers will have access to a selection of Viaplay channels and streaming services as part of their pay TV subscription. Later this year, the partnership will […]

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