ITV

ITV deploys Amobee tech to deliver programmatic advertising

UK commercial broadcaster ITV has unveiled an exclusive UK and Ireland licensing agreement with global digital ad tech company Amobee, for end to end programmatic buying and selling of premium video inventory on VOD service ITV Hub. The partnership will enable ITV to launch a fully programmatic advanced advertising platform that allows advertisers complete control […]

ITV’s McCall defends BritBox UK project

ITV boss Carolyn McCall has defended the broadcaster’s SVOD tie-up with the BBC, BritBox UK, saying the endeavour is sufficiently “distinctive” and will be “liberating” for producers. Unveiled a month ago by McCall, BritBox UK is intended to be the British equivalent of the eponymous two-year-old US SVOD, offering both archive content and originals. However, its […]

BritBox carries risk of ‘cannibalising’ ITV’s business, say analysts

BritBox, the planned UK SVOD JV between the BBC and ITV, is unlikely to be profitable before 2024, unlikely to contribute to ITV’s bottom line until 2023, and carries a risk of cannibalising ITV’s existing core free-to-air business, according to analysts at Berenberg. According to the investment bank, “the question of positioning the service in […]

BBC and ITV to bring BritBox to the UK

The BBC and ITV expect to launch their joint SVOD service BritBox in the UK in the second half of this year, after agreeing a joint vision for the service. BritBox is currently available in North America and the UK version of the service will offer British content alongside new BritBox originals, commissioned from UK […]

ITV: political uncertainty impacting ad demand

ITV reported revenue gains but a decrease in earnings for full year 2018, and warned that political and economic uncertainty will impact ad revenues in the first part of 2019. ITV said that economic and political uncertainty “continues to impact the demand for advertising,” with total advertising forecast to be down 3% to 4% for […]

ITV secures La Liga football

British broadcaster ITV has struck a deal with Spanish football league La Liga, to show one game a week on free-to-air channel ITV4 until the end of the season. Having kicked off this past Sunday (24 February) with Levante vs. Real Madrid, the channel will continue to carry weekly matches, along with a midweek highlights […]

BritBox doubles subscriber numbers

BritBox, the North American subscription video-on-demand service from BBC Studios and ITV, has doubled its user numbers year-on-year to reach half a million subscribers. BritBox launched in the US in March 2017 and in Canada in February 2018 and claims to host the largest collection of British streaming content in both countries. The service has […]

Freeview to launch ‘one-stop-shop’ app for UK television

UK TV platform Freeview is due to launch a new mobile app on January 22, 2019 that it says will act as a “one-stop-shop” for the nation’s most-watched content. The free-to-use app will let viewers stream live channels from the BBC, ITV and Channel 4 and access on-demand content from BBC iPlayer, ITV Hub, All […]

ITV Hub viewing booming as ITV posts solid results

ITV delivered 6% growth in revenues over the first nine months of the year, driven by strong performances across ITV Studios, advertising and online. The broadcaster posted total external revenues of £2.6 billion (€3 billion) with around £1.5 billion coming from broadcast and online and £1.1 billion originating from ITV Studios, which is up 10% […]

ITV appoints new CFO

ITV has appointed Micro Focus International CFO, Chris Kennedy, as its next chief finance officer. Kennedy is due to join the UK commercial broadcaster on February 1, 2019, replacing current CFO Ian Griffiths, who announced over the summer plans to retire. Griffiths will step down from the board in December 2018 and formally leave ITV at the […]

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