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Parrot Analytics: Stranger Things top of the class in Hungary

Netflix’s Stranger Things is the most in-demand show in Hungary, according to Parrot Analytics’ originals in-demand chart for the week ending October 20 in the country.

Parrot Analytics analyses the demand for recent popular digital titles across international markets, based on the application of artificial intelligence to expressions of demand across social media, fan sites, peer-to-peer protocols and file-sharing platforms. 

With almost a third more average demand expressions than DC Universe’s Titans in second, the sci-fi hit series drew 1,218,610 average demand expressions.

The list is largely dominated by Netflix, with 13 Reasons Why, Lucifer, Black Mirror, Narcos and Mindhunter all proving to be popular. 

Non-Netflix series The Handmaid’s Tale, Good Omens, and Star Trek: Discovery were in third, seventh and 10th place respectively. 

A recent report from Parrot Analytics also found, perhaps unsurprisingly, that Netflix captured 62.6% of worldwide demand for digital original series in Q2 2019. 

While Netflix is the leader, its global market share was down 3.1% from its Q1 result of 64.6% and down 9% from its 2018 full-year result of 71%. 

Samuel Stadler, VP of marketing at Parrot Analytics said: “With Netflix taking the lion’s share of global demand for its original series, it’s not surprising that in the second quarter of this year the service continues to lead in the drama genre for most markets. 

“Lucifer has come out on top in six markets examined and Stranger Things was the most in-demand digital original in the US and South Korea for Q2. We expect Stranger Things will have a sizable impact on overall platform demand for Netflix in the US and other key markets in the third quarter.”