Maltese cable operator Melita’s new Italian subsidiary has launched Diamond Fibra.
This internet-only product includes 1Gbps broadband delivered through Italy’s Open Fiber FTTH network and enabled by consumer-facing technology company Plume’s smart home services bundle, featuring its Adaptive WiFi, HomePass and AI Security products, for €39 per month.
Diamond Fibra will initially be available to consumers in eight cities across Italy; Milan, Turin, Monza, Florence, Naples, Bari, Palermo, and Catania.
Harald Roesch, CEO of Melita Limited said: “Led by Ricardo Ruggiero, the launch of Melita Italia and Diamond Fibra blends our internet experience and customer focus with super-fast internet from the Open Fiber network and Plume’s intelligent smart home services to deliver a new level of service to Italian consumers. By delivering the fastest, most reliable and most secure internet experience on any device, Diamond Fibra is a perfect starting point for Melita Italia’s growth journey.”
Plume co-founder and CEO Fahri Diner, said: “Melita has just created the world’s first ‘modern triple play’ offering – unified and managed connectivity over fast fibre & reliable whole-home Wi-Fi, personalised parental controls & guest access, and tightly secured & protected devices. As Melita raises the bar in Italy with an unprecedented service bundle and customer experience, Plume is honoured to be partnering with such a pioneer.”
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