Starz Play has agreed a new five-year deal with Etisalat, which will distribute the Middle East and North Africa SVOD service via TV and mobile across its territories.
The deal was agreed between Starz Play and Etisalat-owned content aggregator E-Vision and marks an extension of an existing partnership between the two companies.
The partnership will allow Etisalat UAE customers to access Starz Play exclusively across its eLife IPTV and mobile services.
“Our research has shown that more and more consumers in the UAE are watching TV through the eLife TV service,” said Maaz Sheikh, CEO of Starz Play.
“With this strategic partnership, we are bringing together Starz Play with Etisalat’s eLife service. Etisalat customers can now access their favourite TV shows and the biggest movies on Starz Play with one simple click of a button on their eLife remote control.”
Humaid Sahoo, CEO of E-Vision, said: “Enhancing the already existing partnership with Starz Play is the natural evolution to the efforts and partnership that started three years ago.
“E-Vision is very excited to disseminate Starz Play’s offering across Etisalat Group territories.”
DTVE: #TheWeekinView - @netflix: another stellar quarter in an evolving competitive landscape #SVOD #Disney #Sky hhttps://t.co/grljz7fDaH
21 April 2018 @ 16:04:00 UTC
#Crunchyroll debuts linear block in Brazilian market https://t.co/D12gTaeuwg
20 April 2018 @ 17:00:02 UTC
.@AMC_TV's #SundanceNow streaming service takes Sharon Horgan show https://t.co/fm5XwbBtAm
20 April 2018 @ 16:30:00 UTC
DTVE: #TheWeekinView: @netflix: another stellar quarter in an evolving competitive landscape #SVOD #Disney #Sky hhttps://t.co/pfDQG9y6fg
20 April 2018 @ 16:05:00 UTC
Altice Portugal adds Globo to line-up https://t.co/b39htCgolC
20 April 2018 @ 15:43:36 UTC
