Red Bull TV is now available as a streaming channel on Roku players in the UK, Republic of Ireland, US and Canada.
The channel, which is also available on Roku TV sets in the US, broadcasts live and on-demand sports and lifestyle programming.
The first live Red Bull TV program to stream on the Roku platform will be the Red Bull Double Pipe snowboarding event, which will broadcast next week from Aspen, Colorado.
Originally launched in 2010, Red Bull TV is already available on the web and as an app for a number of other devices, including Amazon Fire TV, Kindle Fire, Chromecast, Xbox 360, and Andorid iOS and Windows phone devices.
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