Now


Sky strikes five-year ATP and WTA tennis partnerships

Pay TV operator Sky has struck new five-year tennis partnerships with both ATP Media, the broadcast arm of the ATP, and WTA Ventures, the commercial arm of the WTA, which will see over 80 tournaments made up of 4,000 matches available on Sky Sports, OTT platform NOW and German equivalent WOW.  Both Tours will be […]

Sky Sports and Now to air Cricket World Cup knock-out stages in Hindi

The UK’s Sky Sports and Sky’s streaming service Now are to show the ICC Men’s Cricket World Cup knock-out stages with dedicated Hindi commentary – said to be a first in broadcasting from a mainstream player like Sky.  The commentary will be available for the semi-finals between India v New Zealand today and South Africa v […]

NOW promotes Jacob Bridges as managing director

Sky-owned streaming service NOW has promoted Jacob Bridges to managing director, replacing Marina Storti who is stepping down from the role. Bridges held the position of commercial director where he reported directly to Storti, she leaves the company after a six-year stint and over two decades at Sky. In the new role, Bridges will be […]

UK SVOD numbers dip but Now and Apple TV+ make gains

The number of UK homes with access to an SVOD subscription has slipped slightly over the last quarter, according to audience research outfit BARB. According to the organisation’s latest release of data from its Establishment Survey, 19.08 million UK homes (or 67.4% of households) had access to a subscription video-on-demand service in Q1 2023. This […]

Sky streamer NOW comes to Google TV devices

Sky has extended the capabilities of its streaming service NOW. As of this week, it is available on Google TV devices, including Chromecast with Google TV and eight of the UK’s biggest smart TV brands as it expands across Android TV OS devices. In addition to Chromecast with Google TV, the roll-out will make the […]

NOW adds two new channels

Sky-owned OTT platform NOW has announced the launch of two new channels. The channels – Alibi and NBC News NOW – will be available to Now Entertainment Members at no extra cost, and provide viewers with an additional bank of live and on-demand content. Alibi focuses on mystery crime dramas, with highlighted series including Annika, […]

Apple TV+ to launch on Sky Glass and Sky Q

Apple TV+, Apple’s SVOD offering, is to launch on Sky Glass and Sky Q, bringing customers Apple TV+ originals including Ted Lasso, The Morning Show, See and Foundation. As part of a new agreement between Sky and Apple, subscribers of Sky’s Now streaming offering will also be able to sign up for and purchase any Now membership on Apple […]

Sky to deliver OTT services from single global sales and service platform

Sky Deutschland has revamped the look and feel of its flexible streaming offering Sky Ticket had of Sky Group moving all its streaming services across Europe to a single sales and service platform. Sky’s German operation has introduced a new-look Sky Ticket with a teal-green colour palette as part of a move to give a […]

Now drops the TV in rebrand

Now TV, the skinny OTT business of Sky, has announced its rebrand to Now. The company said that the new name “reflects how brilliant simplicity meets brilliant entertainment”.  Along with the slimmed down name, Now will present a new green colour palette which makes use of a graphic illumination on the ‘O’. Accompanying the visual […]

AMC’s Sundance Now streaming service takes Sharon Horgan show

Sundance Now, AMC Networks’ premium video streaming service, has picked up Sharon Horgan’s British TV series Motherland. The series, written and created by Horgan, Holly Walsh, and Graham and Helen Linehan, will make its exclusive US debut with the first two episodes premiering on the service on May 10. Motherland follows Julia (Anna Maxwell Martin), who always […]