M6


M6 agrees Snapchat deal

M6, the French TV group, has announced a partnership with messaging app Snapchat. The deal will see M6 make extracts of its programmes available on the social media platform in its Discover tab. The broadcaster will publish extracts of its shows including Top Chef, Meilleur Pâtissier and Recherche Appartement ou Maison. M6 is the first […]

Addressable advertising in France ramps up with Bouygues launch

French service provider Bouygues Telecom has launched a segmented TV proposition including addressable advertising to its base of 1.5 million TV subscribers in partnership with broadcasters France Télévisions, M6 Group and TF1 Group. Subscribers who have given consent to the use of their data for targeted advertising will receive personalised advertising based on where they […]

TF1-M6 merger takes a step forward with employee groups’ approval

Bouygues Group, owner of French commercial broadcaster TF1, and RTL Group, owner of rival M6 Group have signed agreements relating to the merger between Groupe TF1 and Groupe M6. The move follows the employee representative bodies of Bouygues Group, TF1 Group and M6 Group issuing favourable opinions on the merger plan. The completion of the […]

French anti-trust watchdog launches probe into TF1-M6 merger

The French anti-trust watchdog has announced an investigation into the proposed merger between TF1 and M6. In comments to BFM Business, Isabelle de Silva, President of the French Competition Authority, said that the body will make its decision on the merger by next summer. The merger, announced last month, will bring France’s two leading commercial […]

M6 international channel secures distribution in Canada and UAE

Canal+-owned channel distributor Thema, as the distribution partner of M6 Group’s international channel, has announced two major launches for the channel in Canada and the United Arab Emirates. Launched in 2019 in Africa, M6 International claims to bring together the best of M6 group programmes, for international viewers. The channel, which styles itself as “a […]

Salto close to Bouygues Telecom deal

French Netflix rival Salto is on the verge of striking its first ISP distribution deal with Bouygues Telecom, according to financial daily Les Echos. The paper cited an unnamed source who said that securing carriage with ISPs, via whose boxes the majority of French consumers watch TV, was vital for Salto, which would struggle to […]

TF1 and M6 feel the impact of COVID-19

French broadcaster TF1 has withdrawn its objectives for the 2021 financial year and has definitively said it will not pay a dividend for 2019 after the coronavirus crisis impacted it heavily in the first half. Overall net revenues for the group were 22.9% lower than for the same period last year at €883.5 million, and […]

M6 to exit home shopping business

French broadcaster M6 Group is to sell its home shopping business, facilitating consolidation of that sector. M6 has entered into exclusive negotiations with Stars, the parent company of Teleshopping, with a view to selling the entire share capital of its Home Shopping Service subsidiary. The RTL Group-owned broadcasters aid that the home shopping business operated […]

Salto begins test phase ahead of autumn launch

Salto, the French commercial and public broadcasters’ answer to Netflix, has begun closed user-group tests ahead of a delayed commercial launch in the autumn. Salto CEO Thomas Follin told the AFP news agency that the streaming service was on the “starting blocks” for an autumn launch. Salto, which has been subject to lengthy delays while […]

French watchdog rejects Molotov complaint against broadcasters

The French competition watchdog, the Autorité de la Concurrence, has rejected a complaint by OTT TV provider Molotov that commercial broadcasters TF1 and M6 colluded to freeze the platform out as a distributor of their channels in favour of Salto, the planned joint streaming venture between them and public broadcaster France Télévisions. According to Molotov, […]

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