HBO


Report: HBO Max sets AVOD price at US$9.99

HBO Max’s upcoming ad-supported tier will reportedly set users back US$9.99 per month when it launches in June.  According to a report from CNBC, there will be a number of key differences between the cheaper tier and its normal US$14.99 per month counterpart. Warner Bros.’ theatrical releases, such as Dune and The Suicide Squad will […]

WarnerMedia touts high ARPU as HBO Max closes in on 10 million subs

HBO Max is approaching 10 million subscribers as it comes up to one year on the market. WarnerMedia confirmed that it had added 2.8 million subscribers during the quarter to a total of 9.7 million HBO Max retail subscribers. This is up from 6.9 million at the end of 2020. The 9.7 million total does […]

HBO Max rebound boosts AT&T results

WarnerMedia streaming service HBO Max had 37.7 million US subscribers at the end of the year, with HBO customers taking the overall HBO subscriber total to 41.5 million. HBO Max’s total compares with 28.7 million at the end of September. Total HBO and HBO Max subscribers worldwide now number 61 million. Parent company AT&T, reporting […]

New Thai internet TV service becomes home of HBO

Jasmine International-owned Internet service provider Triple T Broadband has launched new internet TV service for Thailand that will serve as the ‘home of HBO’ in the country. 3BB GIGATV offers over 30 channels at launch, including six HBO services, sports and WWE wrestling. The 3BB GIGATV box will offer HBO Go, which already launched on […]

HBO Go to disappear in US

WarnerMedia is to shut down its HBO Go mobile app in the US as it seeks to simplify a complex line-up of streaming offerings to focus attention on HBO Max. HBO said that it was now in a position to “implement some significant changes to our app offering in the US” following the launch of […]

Former HBO exec Lombardo appointed global TV president at eOne

Hasbro-owned producer and distributor Entertainment One (eOne) has confirmed that former HBO programming president Michael Lombardo has been appointed to head its international TV division. News of Lombardo’s appointment emerged last month, with the veteran exec now formally named as president of global TV at eOne, with a remit across development and production of all […]

Amazon and WarnerMedia spar over distribution fall out

Amazon has hit out at HBO Max after the two companies failed to strike a deal enabling the recently launched streamer to be available via the retail giant’s Prime Video Channels service. HBO Max was rolled out in the US on Wednesday  offering more than 10,000 hours of content from WarnerMedia-owned brands including Game Of […]

HBO Max undercuts Netflix with promo pricing

AT&T is looking to fly out of the gates with upcoming streamer HBO Max by offering a promotional discount that brings it below the price of Netflix. With less than a month until launch, the operator said that customers who sign up to the streamer ahead of launch will receive a 20% discount at US$11.99 […]

HBO Max to launch May 27

AT&T has announced that its upcoming streaming service HBO Max will launch on May 27. The platform was fully unveiled in October 2019 complete with its top tier pricing, and will launch with over 10,000 hours of content from across Warner’s hefty content library from the likes of Warner Bros., New Line, DC, CNN, TNT, […]

HBO to make 500 hours of programming free-to-view

US cabler HBO is making almost 500 hours of programming free to stream for a limited time via its HBO Now and HBO Go on demand services as a gesture of goodwill to people stuck at home – effective immediately. This is the first time that HBO has made this volume of content available outside […]

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