CBS


Free streamer Locast suspends operations following court ruling

US streaming platform Locast has suspended all operations following a Manhattan federal court ruling.  The platform promised to make local broadcasts – those which are already broadcast free-to-air – freely available to stream online. It used a legal exemption in copyright law to re-transmit local broadcasts and put them online. While legal via a technicality, […]

Record Super Bowl ad spend of US$545 million

CBS secured record ad revenue from Sunday’s Super Bowl in spite of low TV ratings. According to estimates from Kantar, the CBS network generated US$545 million in ad spend during the NFL showpiece event, representing a new record. The firm estimates that a 30-second ad was sold for an average of US$5.6 million, with ad […]

NFL close to US$100 billion broadcast deal

The NFL’s next domestic rights deal could exceed US$100 billion, cementing the league’s position as the most lucrative in all of sports. According to the New York Post, the NFL is in the process of discussing TV rights deals with its partners, with the next set of agreements potentially lasting 10 years. While this would […]

US broadcasters consider technology to fill gap left by fans in closed venue matches 

With professional sports set to be played behind closed doors for the foreseeable future, a number of top US broadcasters are looking to technology to fill the gap left by fans. According to a New York Post report, ESPN, NBC Sports, CBS and Turner Sports are all considering implementing VR technology to emulate the match […]

CBS calls Cheeks CEO

ViacomCBS has appointed George Cheeks as the president and CEO of CBS.  Cheeks joins from NBCUniversal, where he most recently was the vice chairman of NBCUniversal Content studios. Similar to his predecessor Joe Ianniello – who, the company notes, will “work with the company to ensure a smooth transition” – Cheeks will oversee all CBS-branded […]

BT retains Champions League rights

BT has retained the rights to the Champions League in the UK. The deal is worth a total of £1.2 billion for the three year period – £400 million per season – and is a slight increase on the previous £394 million per season contract.  Marc Allera, CEO of BT’s Consumer Division, said: “We’re delighted […]

CBS launches three channels on Pluto TV

Viacom’s Pluto TV has added three new channels from its soon-to-be partner CBS. The channels are ET Live, CBSN New York and CBSN Los Angeles. ET Live is a 24-hour digital version of the entertainment television newsmagazine Entertainment Tonight that features entertainment news, celebrity interviews, features, and behind-the-scenes footage; while the other two channels are […]

CBS misses predictions but remains positive

CBS has once again failed to meet Wall Street estimates, with Q3 results being hamstrung by a now-resolved 19-day carriage dispute with AT&T. The broadcaster’s revenue grew slightly by 1% to US$3.3 billion year-over-year, but missed estimates by US$60 million.  Investment in big-budget content also resulted in a dip of operating income by 21% year-over-year, […]

Distribution partners will remain at core of ViacomCBS strategy, says Bakish

Bob Bakish has said that distributor and ad partnerships remain the “bedrock” of the strategy for the combined ViacomCBS going forward.   The Viacom CEO – a regular at the annual MTV European Music Awards, taking place this weekend – was addressing attendees at a pre-awards showcase in Seville, Spain, on Saturday (2 November), where […]

ViacomCBS names Phelps as CCO and CMO

The newly formed ViacomCBS has bolstered its board with the appointment of Julia Phelps as its executive vice president, chief communications and corporate marketing officer. Phelps will assume the role upon the closing of the deal – expected before the turn of the year – and will report directly to CEO Bob Bakish. In the […]

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