SVOD


Google Fiber won’t charge to prioritise Netflix

Google has weighed into the recent internet traffic peering debate, claiming that it will not strike deals for its Google Fiber network to “prioritise” the performance of services like Netflix or YouTube. In a post on the official Google Fiber blog, director of network engineering Jeffrey Burgan said that Google is open to peering and […]

OTT competition heats up as HBO shows land on Amazon

The first wave of HBO programming has landed on Amazon’s Prime Instant Video service in the US, giving the streaming service a slew of premium content not available on its major rival, Netflix. Amazon sealed the deal for the HBO content last month and the content has now started feeding through to its streaming service […]

Netflix plans major European expansion for late 2014

Netflix is planning a “significant expansion” in Europe later this year, with launches lined up for Germany, Austria, Switzerland, France, Belgium and Luxembourg.  Confirming its growth plans, Netflix said that broadband users in these countries will be able to subscribe to Netflix from “late 2014” and instantly watch a curated selection of local, Hollywood and […]

Netflix now second biggest driver of UK web traffic

Netflix has become the second largest driver of traffic on fixed access networks in the UK and Ireland and is likely to overtake YouTube in the next year, according to new research by broadband network solutions firm Sandvine. In its Global Internet Phenomena Report 1H2014, Sandvine said that during peak evening hours, Netflix accounted for […]

Hulu hires former Netflix marketing boss

US streaming and catch-up service Hulu has recruited Jenny Wall, Netflix’s former marketing executive who oversaw campaigns for series including House of Cards, Arrested Development and Orange is the New Black. At Hulu she takes the position of senior VP, head of marketing. Hulu CEO Mike Hopkins announced the hire in a post on the […]

Microsoft to open Xbox entertainment apps to non-Gold subscribers

Microsoft is opening up its Xbox console to allow all Xbox 360 and Xbox One owners to access entertainment apps like Netflix and HBO GO without having to pay for Xbox Live Gold membership. As part of a bid to give “more choices” to Xbox users, Microsoft said that from June, a pay-monthly Xbox Live […]

Reed Hastings to keynote at CTAM Europe EuroSummit

This year’s CTAM Europe EuroSummit in Copenhagen will feature Netflix CEO Reed Hastings as its day two keynote. Hastings will speak at the two-day cable marketing summit on September 19. The event will take place at the Copenhagen Marriott. CTAM Europe has now opened the summit for registration. Last year’s EuroSummit in Barcelona attracted about […]

Netflix ups subscription prices, adds price tiers

Netflix is imposing a blanket price increase for its basic service in the 41 territories it currently operates from today, at the sametime as introducing new subscription tiers. The subscription streaming service will up the price of its standard HD-quality service in the UK from £5.99 to £6.99. However, existing subscribers will be exempt from […]

OTT subscribers are ‘most voracious’ TV Everywhere customers

Despite industry fears of ‘cord cutting’ or ‘cord trimming’, subscribers to OTT services like Netflix are actually among “the most active TV Everywhere users,” according to new NPD Group research. The NPD Group TV Everywhere report claims that 75% of homes that use subscription VOD services also have a pay TV subscription, and 25% use […]

Almost 60% of US connected device households subscribe to Netflix

Roughly 50% to 60% of US households that use connected consumer electronics devices now subscribe to Netflix, according to new research by Parks Associates.  The results of Parks’ Q1 2014 survey of 10,000 broadband households, announced at the Cable Show in Los Angeles, said that despite Netflix’s significant market share, the percentage of connected CE […]