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Alchimie launches 100th channel

OTT subscription video platform Alchimie has launched its 100th channel with pointdevue.tv, an SVOD channel dedicated to royal families and celebrities.

PointdeVueTV is co-published with Point de Vue magazine, France’s Royal-focused publication, which has 65,000 subscribers and a weekly circulation of 172,000. Point de Vue has a passionate and loyal readership across generations, and is one of France’s most popular magazine exports.

Pointdevue.tv is an audiovisual extension of the magazine, offering viewers Royal-related documentaries, dramas and other programmes.

A playlist of documentaries and dramas will be selected and updated from Alchimie’s content library to meet Point de Vue viewers’ interests.

Adélaïde de Clermont-Tonnerre, Editorial director of Point de vue magazine said: “It is a real pleasure for the whole team to finally unveil www.pointdevue.tv to our passionate audience. With our new VOD platform, the editorial staff allows you, through high quality documentaries and dramas, to open the doors of the best kept palaces, to dive into the heart of royal weddings and the most beautiful love stories, to go and meet the kings, but also the artists, the creators and all those who invent the world of tomorrow.  To escape, , to dream, to cultivate oneself while being entertained, it is possible with www.pointdevue.tv. Thanks to Alchimie for this collaboration which offers to the editorial staff a magnificent space of expression to better satisfy our readers.”

Eric Van Eeckhout, VP Growth & Innovation at Alchimie, said: “With Point de vue, we have taken up the challenge of creating this unique channel in Europe. www.pointdevue.tv offers an exceptional portfolio selected with the recognized high standards of the magazine’s editorial team, thus extending the dream that Point de vue has been offering for 75 years.”