Sky Sports has announced a partnership with the Women’s Sport Collective.
The partnership will see the broadcaster support the not-for-profit organisation’s ambition to provide a range of opportunities for women in the sports industry from playing to broadcasting. Sky’s involvement will mean that the group, which was set up in September 2019 and has more than 2,000 members, will remain free to access.
The Woman’s Sport Collective was co-founded by Sue Anstiss MBE and Kate Hannon, Directors of Fearless Women. Both have served as trustees of The Women’s Sport Trust charity.
Rob Webster, Managing Director of Sky Sports said: “Sky Sports is delighted to partner with the Women’s Sport Collective. Sky Sports has been a long-term partner of women’s sport and strives to give women both on screen and off the opportunity to realise their ambitions. We’re proud to support this initiative and be at the heart of positive change for the future.”
Antiss said: “: “We are beyond excited about the opportunity to work with Sky Sports to grow the Women’s Sport Collective. Even from our earliest conversations, it’s been clear that the ambitions of Sky Sports and Sky as a wider business completely align with ours. They too want to ensure that every woman in sport has the chance to fulfil her potential.”
The announcement follows a pledge made by Sky in 2020 to increase its coverage of women’s sport.
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