VidCon Announces VidCon Mexico in Spring 2020

The 2020 iteration of VidCon will be the first to take place in Latin America, with Mexico City playing host to the inaugural VidCon Mexico.

VidCon US, VidCon Australia and VidCon London are the world’s largest events for fans, creators, executives, and brands who are passionate about online video and building diverse communities. Across the three events, VidCon hosts more than 90,000 attendees via a variety of live on-stage performances, panels, fireside chats, interactive experiences, fan and creator meet & greets, and brand activations.

VidCon was founded by veteran YouTube creator Hank Green in 2009 and was acquired by Viacom in 2018.

VidCon Mexico will be held at the Citibanamex Center in Mexico City starting April 30. The four-day event will feature the most-popular digital celebrities from Latin America and the rest of the world, including Calle y Poche and Nickelodeon Latin America’s Isabella de la Torre “La Bala”.

“We are excited to be the first country in Latin America to host VidCon,” said Eduardo Lebrija, senior vice president and general manager Latin America North and regional sales for Viacom International Media Networks Americas. “Mexico is an important creative hub content creators, brands and platform launches, and the first VidCon Mexico will be an incredible opportunity to unite and celebrate creators and fans and inspire the next generation of leaders and brands that will shape the future of the digital world.”

Jim Louderback, general manager of VidCon said: “Mexico is one of the most vibrant, creative centers in the world for influencers, brands and content creators to build audiences and grow their brand. Many of the top global creators have emerged from Mexico in the last few years, and brands and marketers here have led the way in welcoming creators and influencers into their marketing mix. We couldn’t be more excited to bring VidCon’s unique mix of insight, expertise and community to Mexico in partnership with the amazing Viacom team.”

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