The deal kicks off this weekend with ITV Box Office’s coverage of the IBO world super middleweight boxing championship bout and will then apply to future ITV pay-per view content.
The fight between super-middleweight champion Chris Eubank Jr. and former three-time world champion Arthur Abraham will take place on July 15. TVPlayer viewers who pay £16.95 will be able to stream the coverage on desktop, iOS, Android and Amazon Fire Stick.
“Pay-per-view is a natural extension for TVPlayer, which is the only legal online aggregator of live TV in the UK. We are looking forward to delivering a range of events on a pay-per-view basis alongside ITV Box Office in the future,” said TVPlayer chief operating officer, Rob Hodgkinson.
ITV Box Office business development manager, Ben Halabi, added: “TVPlayer has built a robust streaming platform that can support the rapid influx of customers for a pay-per-view event.
“With this partnership, we can offer our audience the same high-quality content they have to come to expect, as well as additional content and do so through a greater number of devices. We also anticipate that the fight will play well with TVPlayer’s millennial audience watching both in real time and catching up after the event.”
24 September 2020 @ 19:00:01 UTC
24 September 2020 @ 18:00:01 UTC
24 September 2020 @ 17:00:01 UTC