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Freesat to showcase smart TV guide for third party operators

freesat showcaseUK free-to-view satellite platform Freesat is using the forthcoming TV Connect show in London to debut its Metaphor smart TV guide techlogy, which it is now marketing to international third-party operators.

The move follows Freesat’s deal to provide Metaphor technology to Irish broadcaster RTÉ to support development of its Saorview Connect HbbTV solution and Italian free satellite operator Tivùsat for its OTT service Tivùon.

The service is available to terrestrial, satellite and cable operators looking to integrate broadband on-demand services into their existing linear broadcast offering.

TV Connect will take place at ExCeL in London from April 26-28.

Matthew Huntington, chief technology officer, said: “Operators are constantly looking for ways to improve their services in an ever-growing and rapidly changing industry. Metaphor builds on an already award-winning hybrid service to offer a simple but significant upgrade to broadcast offerings.”