Mobile and tablet requests for BBC iPlayer increased to 52% of all requests to TV programmes on the service in February – the highest level seen to date, according to the latest monthly update on the catch-up service from the BBC.
Tablets accounted for 29% of requests while smartphones accounted for 23%
BBC iPlayer had its biggest week ever beginning on February 16, driven by audience interest in the 30th anniversary episodes of soap opera EastEnders, which received 75 million requests, according to the BBC.
Total requests were for February stood at 299 million, with an average of 10.7 million daily requests overall. February was the best month ever for requests to TV programmes, with an average of 8.6 million requests a day.
DTVE: the week in view – The future of American SVOD lies outside of the US digitaltveurope.com/comment/the-fu… https://t.co/KE5s8dwFUe
23 October 2021 @ 12:00:03 UTC
ICYMI: LaLiga rejects regulator’s call to abandon five-year rights tender digitaltveurope.com/2021/10/22/lal… https://t.co/gJyARcLAXy
22 October 2021 @ 20:30:00 UTC
DTVE: the week in view – The future of American SVOD lies outside of the US digitaltveurope.com/comment/the-fu… https://t.co/EgZ9fLqRLK
22 October 2021 @ 18:36:14 UTC