Advertisers will have the ability to buy and manage ad campaigns across the group’s video services, including TV4 Play, TV4’s on-demand player, as well as the Expressen Dagens Nyheter and Dagens Industri news sites.
Niclas Norrby, head of media sales for TV4 Group, will take charge of the new platform, which will be launched in stages in the course of this spring. The project will be run by TV4 Group, with Norrby reporting to Michael Grimborg, TV4’s sales director.
Starz channels launch on YouTube TV in the US https://t.co/tau2uU4wvz
20 June 2018 @ 16:33:55 UTC
Sony Pictures Television Networks (SPTN) is expanding into OTT in Western Europe https://t.co/1efirQxoZT
20 June 2018 @ 16:32:59 UTC
The UK government has accepted deal terms between 21st Century Fox and Sky https://t.co/jPJ5NRzb2K
20 June 2018 @ 16:32:39 UTC
Viacom secures mobile distribution deal for Paramount+ with Telenor. https://t.co/jiKCXOBSuq
19 June 2018 @ 13:31:53 UTC