YouTube


YouTube Kids makes a comeback on Amazon Fire TV 

YouTube Kids, a children-friendly version of the leading video platform, has launched on Amazon Fire TV devices.  YouTube Kids launched in the US in 2015, aimed at kids under 13, with a range of content channels and creators. Freesat customers will be able to access content covering arts and crafts, sports, music and educational videos […]

YouTube’s flagship show is jumping ship to Netflix

Scripted martial arts drama Cobra Kai has moved to Netflix after the show was revealed to be leaving YouTube Premium last month. With YouTube no longer airing scripted content, after moving from an SVOD to AVOD service, the Sony Pictures TV-produced spin-off from The Karate Kid film franchise will premiere its upcoming third season on […]

YouTube unveils new toolset for influencers and brands

YouTube is seeking to enhance its offering for brands and influencers by launching BrandConnect, a new set of tools to connect creators and brands that will replace the previous offering in this area, FameBit. The offering includes, for creators, what YouTube describes as insights-based matchmaking tools that allow more access to branded content deals for […]

YouTube launches US$100m fund to ‘amplify black voices’

YouTube has revealed the first project to emerge from a new US$100 million content fund designed to “amplify black voices” on the Google-owned service. While details of the new fund remain scant, the first show to be supported is titled Bear Witness, Take Action. The 90-minute special is described as “a conversation aiming to unite and […]

Almost 4 billion hours watched as live streaming industry benefits from lockdown

The live streaming industry is thriving amid the global lockdown, with the sector growing a full 45% between March and April. According to the latest State of the Stream report from Stream Elements and Arsenal.gg, “the pandemic-driven shelter-in-place mandates have supersized the industry.” The overall sector grew by 99% year-over-year in terms of hours watched, […]

YouTube signs exclusive streaming deal with PewDiePie

Celebrated and controversial internet personality Felix Kjellberg, better known by his online moniker PewDiePie, has signed an exclusive live-streaming deal with YouTube. The move is a somewhat drastic change for the content creator who has 103 million subscribers to his YouTube channel. In April 2019, the creator shocked the internet when he announced that he […]

Freesat adds YouTube Kids

UK free-to-view satellite platform Freesat has added YouTube Kids to its latest range of 4K TV set-top boxes and portfolio of apps. YouTube Kids launched in the US five years ago, aimed at kids under 13, with a range of content channels and creators. Freesat customers will be able to access content covering arts and […]

YouTube advertising revenue grows by a third despite coronavirus hit

YouTube saw its advertising revenues rise by a third year-on-year in the first quarter despite a slowdown caused by the coronavirus crisis that began to eat into growth in the second half of March. Reporting strong overall financials that beat analysts’ expectations, Google-owner Alphabet said that YouTube ad revenue for the quartr was US$4.038 billion, […]

Samsung flip phone gets exclusive split-screen feature for YouTube

YouTube will get a new look exclusively on Samsung’s flagship Galaxy Z Flip phone, the Korean company has said. As the title would suggest, the phone’s defining feature is its folding screen clamshell form factor and this is being taken advantage of with this new update for YouTube. The new feature, called Flex Mode, splits […]

YouTube sees news content viewership increase by 75%

With the world battling the coronavirus pandemic, YouTube has revealed that viewership of news content on the site has skyrocketed by 75% in recent weeks. Speaking to Bloomberg Television, the Google-owned video site’s chief product officer Neal Mohan said that viewers are “trying to consume as much information around this crisis – tt’s top of […]

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